For God, Country, and Coca-Cola
For God, Country and Coca-Cola is the unauthorized history of the great American soft drink and the company that makes it. From its origins as a patent medicine in Reconstruction Atlanta through its rise as the dominant consumer beverage of the American century, the story of Coke is as unique, tasty, and effervescent as the drink itself. With vivid portraits of the entrepreneurs who founded the company -- and of the colorful cast of hustlers, swindlers, ad men, and con men who have made Coca-Cola the most recognized trademark in the world -- this is business history at its best: in fact, "The Real Thing."
1012560247
For God, Country, and Coca-Cola
For God, Country and Coca-Cola is the unauthorized history of the great American soft drink and the company that makes it. From its origins as a patent medicine in Reconstruction Atlanta through its rise as the dominant consumer beverage of the American century, the story of Coke is as unique, tasty, and effervescent as the drink itself. With vivid portraits of the entrepreneurs who founded the company -- and of the colorful cast of hustlers, swindlers, ad men, and con men who have made Coca-Cola the most recognized trademark in the world -- this is business history at its best: in fact, "The Real Thing."
15.99
In Stock
5
1
For God, Country, and Coca-Cola
560For God, Country, and Coca-Cola
560
15.99
In Stock
Product Details
ISBN-13: | 9780465046997 |
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Publisher: | Basic Books |
Publication date: | 05/14/2013 |
Sold by: | Hachette Digital, Inc. |
Format: | eBook |
Pages: | 560 |
File size: | 6 MB |
Age Range: | 13 - 18 Years |
About the Author
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