Table of Contents

Chapter 1 Managing by Competitive Strategy; Chapter 2 Competitive Strategy; Chapter 3 Strategy-Specific Decision Making; Chapter 4 Performance-Based Measurement Systems; Chapter 5 Implementing the Strategy; Chapter 6 Strategy-Specific Decisions and Management Control Systems; Chapter 7 From Value Proposition to Outcomes; Chapter 8 Performance Measurements and the Multiple Products Firm; Chapter 9 Leadership and Strategy-Specific Decision Making;