Title: Be Your Own Brand: A Breakthrough Formula for Standing Out from the Crowd / Edition 2, Author: David McNally
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Title: Positioning: The Battle for Your Mind / Edition 1, Author: Al Ries
Title: The Experience Economy, Updated Edition, Author: B. Joseph Pine
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Title: The Elusive Fan: Reinventing Sports in a Crowded Marketplace / Edition 1, Author: Ben Ryan Shields
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Title: New Product Development: Managing and Forecasting for Strategic Success / Edition 1, Author: Robert J. Thomas
Title: Forces for Good: The Six Practices of High-Impact Nonprofits / Edition 2, Author: Leslie R. Crutchfield
Title: Chief Customer Officer 2.0: How to Build Your Customer-Driven Growth Engine / Edition 2, Author: Jeanne Bliss
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Title: Business Consulting in a Multicultural America, Author: Thaddeus Spratlen
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Title: Pricing on Purpose: Creating and Capturing Value / Edition 1, Author: Ronald J. Baker
Title: The Handbook of Strategic Public Relations and Integrated Marketing Communications 2/E / Edition 2, Author: Clarke L. Caywood
Title: Successful Marketing Strategies for Nonprofit Organizations: Winning in the Age of the Elusive Donor / Edition 2, Author: Barry J. McLeish
Title: Podcast Academy: The Business Podcasting Book: Launching, Marketing, and Measuring Your Podcast / Edition 1, Author: Michael Geoghegan
Title: Successful Marketing: Secrets & Strategies, Author: Rhonda Abrams
Title: Marketing Outrageously Redux: How to Increase Your Revenue by Staggering Amounts / Edition 2, Author: Jon Spoelstra
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Title: Nonprofit Marketing: Marketing Management for Charitable and Nongovernmental Organizations / Edition 1, Author: Walter Wymer
Title: The Death of A Thousand Cuts: Corporate Campaigns and the Attack on the Corporation / Edition 1, Author: Jarol B. Manheim
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