9 Formulas for Competitive Business Success:The Science of Strategy from Sun Tzu's The Art of War

by Gary Gagliardi

Overview

The book explains Sun Tzu'scompetitive strategy in the terms of nine formulas that lead to business success. The book focuses on the specific strategic methods of advancing your position by winning the battles of competitiion. The nine formulas in the book are presented like recipes, describing the ingredients needed and how you put those ingredients together to create a successful enterprise.

Table of Contents:
Strategy 101: The Success Formulas: Know How to Compare to Compete
Formula 1: 9 Key Components Formula:Understand Competitive Positions
Formula 2: Find Friends Formula - Success Starts With Information
Formula 3: Observe Opportunities Formula - Competitors Create Your Openings
Formula 4: Recognize Restrictions Formula - Places for Advancing and Defending
Formula 5: Minimize Mistakes Formula - Make Competitive Advances Safely
Formula 6: Undercut Uncertainty Formula - Respond to Changing Conditions
Formula 7: Leverage Leaps Formula - Create Momentum for Dominance
Formula 8: Acquire Awards Formula - Make Victory Pay
Formula 9: Secure Safety Formula - Defend From Competitive Attack

All successful people have one thing in common: they know how to compete. Great competitors are not necessarily great in every aspect of business, but they know what really matters: winning.

What makes great competitors? They have a special genius for strategic thinking. Fortunately, you don’t have to be born a genius to learn strategy. The nine formulas in this book make it easy. They teach you the simple steps to building winning positions.

Sun Tzu's strategy isn’t what you think. It isn’t fighting competitors. It is outmaneuvering them. It is building positions that undermine your competitors’ ability to compete and allow you to win easily.

These nine techniques have been proven and refined for over two thousand years in the toughest testing ground of all, where success means life or death.

Product Details

BN ID:	2940014182874
Publisher:	Science of Strategy Institute
Publication date:	03/31/2012
Sold by:	Barnes & Noble
Format:	eBook
File size:	950 KB

About the Author

Gary Gagliardi is a multiple award-winning author, successful high-tech entrepreneur, an internationally-known strategic trainer, and America's leading authority on the ancient Chinese system of Sun Tzu.

Among his accomplishments are:
- Authoring over two dozen books on technology, business, marketing, and self-help, with ten of his books winning award recognition in eleven different non-fiction categories,
- Appearing as a strategy expert on hundreds of radio and TV shows all across the country,
- Building an Inc. 500 accounting software company with offices across the U.S. and in Europe,
- Having his books have been translated into a dozen different languages and published around the world with his translation of Sun Tzu's used as the basis for translation into other languages,
- Speaking all over the world and training the employees of some of the world's largest organizations in competitive strategy, including the organizations listed on the far right hand column.