A Designer's Research Manual: Succeed in Design by Knowing Your Clients and What They Really Need
Doing research can make all the difference between a great design and a good design. By engaging in competitive intelligence, customer profiling, color and trend forecasting, etc., designers are able to bring something to the table that reflects a commercial value for the client beyond a well-crafted logo or brochure. Although scientific and analytical in nature, research is the basis of all good design work.
A Designer's Research Manual provides a comprehensive manual for designers on what design research is, why it is necessary, how to do research, and how to apply it to design work.
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A Designer's Research Manual provides a comprehensive manual for designers on what design research is, why it is necessary, how to do research, and how to apply it to design work.
A Designer's Research Manual: Succeed in Design by Knowing Your Clients and What They Really Need
Doing research can make all the difference between a great design and a good design. By engaging in competitive intelligence, customer profiling, color and trend forecasting, etc., designers are able to bring something to the table that reflects a commercial value for the client beyond a well-crafted logo or brochure. Although scientific and analytical in nature, research is the basis of all good design work.
A Designer's Research Manual provides a comprehensive manual for designers on what design research is, why it is necessary, how to do research, and how to apply it to design work.
A Designer's Research Manual provides a comprehensive manual for designers on what design research is, why it is necessary, how to do research, and how to apply it to design work.
18.99
In Stock
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A Designer's Research Manual: Succeed in Design by Knowing Your Clients and What They Really Need
192A Designer's Research Manual: Succeed in Design by Knowing Your Clients and What They Really Need
192
18.99
In Stock
Product Details
ISBN-13: | 9781616739386 |
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Publisher: | Rockport Publishers |
Publication date: | 02/01/2009 |
Series: | Design Field Guide |
Sold by: | Barnes & Noble |
Format: | eBook |
Pages: | 192 |
File size: | 34 MB |
Note: | This product may take a few minutes to download. |
About the Author
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