Advanced Guide to Google Analytics 4

by Christopher Pittman

Overview

Want to dive deep into Google Analytics 4
or learn more about the custom options
available?

GA4 is an amazing program with a lot of
options that just were not available in older
editions of Google Analytics. This provides
amazing opportunities to collect analyze and
monitors more detailed data on cleaner
reports in order to better understand your
website customer behaviors.

This book will cover topics such as

• User engagement, how to track it, and why it is important
  Setting up and using custom dimensions in GA4
  Understanding filters and how to screen out
  unwanted content
  How to customize channels in GA4
  Understanding data and website performance planning

Product Details

ISBN-13:	9798431678868
Publisher:	SMP Publishing
Publication date:	05/01/2022
Pages:	162
Product dimensions:	6.00(w) x 9.00(h) x 0.35(d)