Advertising: Does Advertising Tell the Truth?

Advertising: Does Advertising Tell the Truth?

by Aubrey L. Hicks
Advertising: Does Advertising Tell the Truth?

Advertising: Does Advertising Tell the Truth?

by Aubrey L. Hicks

Hardcover(Library Binding)

$36.21 
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Overview

This book examines the debate on how advertising surrounds us in the modern world and is designed to influence our behavior. Some types of advertising can influence us to quit smoking, while others are designed to get us to buy the latest technological advance. This volume reveals the effects advertising has on society and explores the line between a world in which we are able to find what we need, and a world in which our behavior is sometimes controlled by mega corporations. Debate promotes an understanding of alternate points of view, encourages discussion, and informs the public by addressing important questions that have a strong effect on people's lives. Engage your readers, with this volume, to see where they stand on this topical issue.

Product Details

ISBN-13: 9781627124041
Publisher: Cavendish Square Publishing, LLC
Publication date: 01/16/2014
Series: Debating the Issues Series
Pages: 80
Product dimensions: 7.50(w) x 9.00(h) x 0.50(d)
Age Range: 12 - 14 Years

Table of Contents

Chapter 1 Advertising and Society 7

Chapter 2 One Side: The Positive Effects of Advertising 23

Chapter 3 The Other Side: The Negative Effects of Advertising 43

Chapter 4 You Decide 65

Timeline 72

Glossary 74

Find Out More 76

Index 78

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