Baby to Big

by Rajiv Fernandez

Overview

Baby to Big is a high concept board book that translates familiar objects and ideas from a baby's world to that of their hip millennial adult counterparts, through bold, iconic images.

A series debut, Baby to Big humorously compares the perspectives of babies and adults through vibrant illustrations. After creating a book of pictograms for his toddler nephew, designer and architect Rajiv Fernandez developed an idea of using iconic images to translate concepts between kids and grown ups. Coupling his trademark graphic style with his love for puns, Baby to Big takes cues from the millennial lexicon and pop culture to unite hip parents with growing little minds.

Product Details

ISBN-13:	9781576878262
Publisher:	POW! Kids Books
Publication date:	12/05/2017
Pages:	30
Product dimensions:	5.50(w) x 5.50(h) x 0.90(d)
Age Range:	3 Months to 3 Years

About the Author

Rajiv Fernandez is the founder of Lil' Icon, a design company to make you think...and wink. Combining humor, culture and iconographic imagery, much of Fernandez's work is inspired by his background. Ethnically Indian, born and raised in Iowa and Nebraska with a Hispanic last name, Rajiv was raised to embrace a diverse perspective. He's lived around the world, from Buenos Aires to Bangalore to Brooklyn, where he currently resides. Trained as an architect, his design work ranges from bars to books, the cleverly cute to politically provocative, and has been featured in the Wall Street Journal, Huff Post and Publishers Weekly. His first book Baby to Brooklyn debuted in 2017, and it has received consistent 5-star reviews from his lil' nephew!

Editorial Reviews

2017-12-03
A vocabulary-building board book for children and adults. On each spread of this board book, Fernandez (Baby to Brooklyn, 2017) juxtaposes illustrations of common infant vocabulary words with their adult counterparts. The word "crib," for example, is represented both by a child peeking over the top of a crib and a large house with a trendy-looking family in the doorway, while "bottle" is both a baby bottle full of milk and a sweaty beer bottle. While the concept itself is clever and the colors are bold and appealing to young readers, it is unclear whether the book is aimed at children or their parents. Furthermore, many of the comparisons feel strained and out of place in a book that seems to want to be satiric. The word "bee," for example, is not commonly found in such elementary vocabulary books, included more for the sake of the juxtaposition with Bey than any other reason. Other pages, such as the print of a woman's rear end for the word "booty" (juxtaposed with "booties") or a woman's face for "babe" ("baby"), are in highly questionable taste. The illustrations lack imagination, at times resembling clip art.Overall, the book is inappropriate for the typical board-book audience, and it lacks the dark wit found in more successful picture books aimed at adults. (Board book. Adults)

Kirkus Reviews