Become a Legal Digital Marketer serves as the official study guide for the Certified Legal Digital Marketer(TM) and the Certified Legal Marketing Associate(TM) exams administrated by the Legal Digital Marketing Institute (LDMI). This official publication teaches lawyers, legal service providers, marketing consultants, students, and other professionals how to apply digital marketing knowledge and strategies to the promotion of legal services. This book goes from the fundamentals of marketing and sales to strategies on content marketing, social media management, paid advertising, branding, websites, search engine optimization (SEO), and community management aimed at lawyers and legal service providers. About the Certified Legal Digital Marketer(TM) (CLDM) designation The Certified Legal Digital Marketer(TM) (CLDM) certification was created with the goal to provide lawyers, legal marketing consultants, and professionals in charge of promoting legal services, with a professional designation that can validate the knowledge and experience obtained in the field of legal digital marketing.
