Building the Successful Theater Company
Everything from finding a performance space, to creating a first season, to promoting your company and production, to designing a long-term plan is discussed in detail in this engaging guide-a sometimes irreverent, always relevant look behind and beyond the curtain of the modern stage troupe. Through personal experience and the "war stories" of esteemed stage veterans, the author reveals the pitfalls, passions, and practicalities of the theater industry. Chapters include developing business and budget plans, rehearsing, attracting attention with publicity and word-of-mouth, adapting to growth, and more. For everyone from the budding professional to the avid audience member wanting the ultimate back stage tour, no other book contains the unique insight and sound advice found in this indispensable reference.

About the Author

Lisa Mulcahy is a theater teacher, director, performer, and multimedia writer. She was cowriter and stage director of the hit Off-Broadway musical Renegade Sluts on Bikes and was directed by Edward Albee in her appearance in his play Malcom. Her articles have been published in such magazines as Stage Direction, Teaching Theatre, Marie Claire, Glamour, and Seventeen. She lives in New York City.

"1100627276"
Building the Successful Theater Company
Everything from finding a performance space, to creating a first season, to promoting your company and production, to designing a long-term plan is discussed in detail in this engaging guide-a sometimes irreverent, always relevant look behind and beyond the curtain of the modern stage troupe. Through personal experience and the "war stories" of esteemed stage veterans, the author reveals the pitfalls, passions, and practicalities of the theater industry. Chapters include developing business and budget plans, rehearsing, attracting attention with publicity and word-of-mouth, adapting to growth, and more. For everyone from the budding professional to the avid audience member wanting the ultimate back stage tour, no other book contains the unique insight and sound advice found in this indispensable reference.

About the Author

Lisa Mulcahy is a theater teacher, director, performer, and multimedia writer. She was cowriter and stage director of the hit Off-Broadway musical Renegade Sluts on Bikes and was directed by Edward Albee in her appearance in his play Malcom. Her articles have been published in such magazines as Stage Direction, Teaching Theatre, Marie Claire, Glamour, and Seventeen. She lives in New York City.

24.95 In Stock
Building the Successful Theater Company

Building the Successful Theater Company

by Lisa Mulcahy
Building the Successful Theater Company

Building the Successful Theater Company

by Lisa Mulcahy

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$24.95 
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Overview

Everything from finding a performance space, to creating a first season, to promoting your company and production, to designing a long-term plan is discussed in detail in this engaging guide-a sometimes irreverent, always relevant look behind and beyond the curtain of the modern stage troupe. Through personal experience and the "war stories" of esteemed stage veterans, the author reveals the pitfalls, passions, and practicalities of the theater industry. Chapters include developing business and budget plans, rehearsing, attracting attention with publicity and word-of-mouth, adapting to growth, and more. For everyone from the budding professional to the avid audience member wanting the ultimate back stage tour, no other book contains the unique insight and sound advice found in this indispensable reference.

About the Author

Lisa Mulcahy is a theater teacher, director, performer, and multimedia writer. She was cowriter and stage director of the hit Off-Broadway musical Renegade Sluts on Bikes and was directed by Edward Albee in her appearance in his play Malcom. Her articles have been published in such magazines as Stage Direction, Teaching Theatre, Marie Claire, Glamour, and Seventeen. She lives in New York City.


Product Details

ISBN-13: 9781581157611
Publisher: Allworth
Publication date: 01/11/2011
Pages: 256
Sales rank: 321,633
Product dimensions: 5.90(w) x 8.90(h) x 0.80(d)

About the Author

Lisa Mulcahy is a theater teacher, director, performer, and multimedia writer. She was cowriter and stage director of the hit Off-Broadway musical Renegade Sluts on Bikes and was directed by Edward Albee in her appearance in his play Malcom. Her articles have been published in such magazines as Stage Direction, Teaching Theatre, Marie Claire, Glamour, and Seventeen. The author of Building the Successful Theater Company and Theater Festivals, both published by Allworth Press, she is based in New York City.

Read an Excerpt

(From Chapter Seven: The Biggest Problem We Ever Faced)
 
Usually, once a theater company achieves some measure of progress, a gigantic, disturbing, hulking crisis will rear its ugly head at the worst possible moment.
 
     Sometimes, in retrospect, such a crisis doesn't turn out to be so terrible after all. I directed a musical in Boston many years ago. One Friday night performance, the house was packed, the cast was hot, the show was playing the best it ever had—and then the power went out. No lights. No juice to power equipment. Nothing.
   
     I must admit that I freaked out in those first, dark moments (dark meant in both its literal and figurative definitions), but cooler heads quickly prevailed. The audience was digging the show so much, they volunteered to go out to their cars and get flashlights. Our stage manager ran to a nearby deli and bought batteries. A friend of mine in the audience happened to have a battery-operated keyboard in the trunk of his car that the show's music could be played on. Mind-bendingly, the audience trained their flashlights on the cast in unison, and the show indeed went on.
 
     Needless to say, that was one of the greatest nights of theater I've ever been privileged to be a part of—and it started out looking like a complete and total disaster. Lots of theaters have weathered similar crises that appear large-looming at first, but thankfully can be taken care of effectively.
   
 Other times, problems are more complicated. If you don't handle them the right way, they can spell the end for your company, worst-case scenario. To a less severe degree, they can cost you time, money, and energy, three important things you can't have enough of when you're maintaining a theater company.
    
     In this chapter, our experts will discuss the biggest problems their companies have faced and how they coped. Their big issues span a very wide gamut, but the common lesson we can learn from the experiences they relate is this: every problem ultimately has a solution. Sometimes the solution is one you're delighted with; sometimes it's not the end result you want at all; and sometimes you end up with mixed results. But everything does indeed pass. If you throw your smarts and strengths—both as a businessperson and as a human being—at a hairy problem full tilt, it can pass a lot faster.    
   
    Some of the problems our experts have faced were quite concrete while others presented themselves in a more abstract form, but all were tough. I'd also like to give our subjects extra thanks for their honesty in sharing these problems in the first place. It's easy to talk about good times, but not a lot of laughs to go back over the bad stuff.

Table of Contents

Introduction: What Makes a Theater Company Successful?
Part One: Roots
Chapter 1: How We Came Together
Chapter 2: Claiming Space
Chapter 3: Our First Business Plan
Chapter 4: Finding Our Core Acting Troupe
Part Two: Into the Fire
Chapter 5: Mounting That First Production
Chapter 6: Building Word of Mouth
Chapter 7: The Biggest Problem We Ever Faced
Chapter 8: The Biggest Victory We Ever Enjoyed
Chapter 9: Adapting to Growth
Part Three: Now and Forever
Chapter 10: Our Current Profile
Chapter 11: A Day in the Life
Chapter 12: The Process of Planning
Chapter 13: Our Ultimate Goals for the Future
Appendixes
Appendix A: Physical Production Details for the Theater Companies Profiled within Building the Successful Theater Company
Appendix B: National Associations and Organizations
Appendix C: Regional Associations and Organizations
Appendix D: Unions
Appendix E: Talent Banks
Appendix F: Audition Resources
Appendix G: Publications
Appendix H: Theatrical Supply Resource List
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