Cultural Anthropology: An Applied Perspective / Edition 9

by Gary Ferraro, Susan Andreatta

Overview

This mainstream, comprehensive cultural anthropology text takes an applied perspective to the study of society's behavior. Applied anthropology, for most of the last decade, has been a major focus for the beginning cultural course. This best-selling text remains the only mainstream text to be written by an applied anthropologist.

Product Details

ISBN-13:	9781111301514
Publisher:	Cengage Learning
Publication date:	01/05/2011
Edition description:	Older Edition
Pages:	480
Product dimensions:	8.40(w) x 10.70(h) x 0.70(d)

About the Author

Gary Ferraro is an applied anthropologist who conducted research for extended periods of time in Kenya and Swaziland. He has served as a consultant/cross-cultural trainer for large organizations (USAID, the Peace Corps, the World Bank) and large international corporations such as IBM and G.E. Plastics. He currently works with businesses to help them cope with cultural differences at home and abroad.


Susan Andreatta is a past president of the Society for Applied Anthropology. Her theoretical background lies in political economy and political ecology as applied to the environment and health. As an applied anthropologist, Andreatta conducts field research in the areas of tourism, migration, resettlement, health and nutrition, sustainable farming and fishing, and the marketing of fresh local produce and seafood.

Table of Contents

1. What Is Anthropology? 2. The Concept of Culture. 3. Applied Anthropology. 4. The Growth of Anthropological Theory. 5. Methods in Cultural Anthropology. 6. Language and Communication. 7. Subsistence Patterns. 8. Economics. 9. Marriage and the Family. 10. Kinship and Descent. 11. Sex and Gender. 12. Social Stratification. 13. Political Organization and Social Control. 14. Belief Systems. 15. Art. 16. The Modern World Order, Global Challenges, and the Role of Applied Anthropology.

Editorial Reviews

"I enjoy how student friendly, how student centered (the text is). ..."

"Ferraro's perspectives have generated an important book."

From the Publisher