Table of Contents
Preface xiii
Chapter 1 What is a "Corporate University"? 1
40 Hours of Training 2
Levels of Corporate Universities 3
Why have a corporate university? 5
Basic Differences between Training and Using a Corporate University 6
A Shift toward Corporate Universities 7
Learning Alliances 8
Is your organization ready? 9
Interview Guide 14
Chapter 2 Making a Business Case for a Corporate University 21
Industry Analysis 22
User Analysis 22
Efficiencies 22
Product/Service Analysis 23
Keys to Using a Corporate University 25
Financial Analysis 27
Key Result Areas and Critical Success Factors 31
Marketing Plan 33
Chapter 3 Scoping the Project 37
Create the Project Charter 39
Clarify Team Roles and Responsibilities 40
Outline the Project Plan 41
Leading a Successful Project 43
Chapter 4 Conducting Benchmarking and Comparisons 45
Common Mistakes in Benchmarking 48
Chapter 5 Preparing a Strategic Plan 51
Executive Summary 51
Values and Operating Concepts 52
General Products and Services 52
Key Performance Indicators 53
Alignment with the Rest of the Organization 54
Leadership and Management 56
Long-Term Culture Change 59
Job Design 60
Necessary Competencies 60
Financial Analysis 64
Customer Identification 65
Suppliers and Services 66
Requirements for Customer Support 67
Critical Future Requirements 69
Current Requirements for Suppliers 70
Future Products and Services (within 2 years) 71
KPI Breakout 71
Organizational Gaps 75
SWOT Analysis 76
Metrics Dashboards 78
Chapter 6 Training and Learning Platforms 85
The Best Training and Learning Platforms 90
Platforms and Learning Needs 91
Chapter 7 KnowledgeManagement and the University 101
Data Collection 103
Chapter 8 Aligning Training and Development 107
Employee Skills Inventory 111
Chapter 9 Staffing the Corporate University 113
The Controlled University 113
The Partnered University 115
The Outsourced University 117
Chapter 10 The Small Business University 121
Education Grants 123
Consortia 123
Learning Model 123
Chapter 11 Conclusion 125
References 137
About the Author 139
