E-Commerce Law in China: The Functioning of E-Commerce in China and the Influence of the EU Model

by Cristiano Rizzi

Overview

China, the most populous country in the world, has developed an e-commerce system that is in many ways distinct from the system established in Europe and North America. Understanding the difference is essential for the smooth development of this new channel of distribution, namely e-commerce. Chinese e-commerce platforms are very good examples on how to exploit development in technology, not only to create value for the operators but also contribute to structural changes in the Chinese economy, boosting internal consumption. The success of Alibaba is unique because of the characteristic of the Chinese market and consumers. Their imminent IPO, at or exceeding the offer value of Facebook, will attract more attention to e-commerce in China as a new method to establish a presence in this market. Chinese companies, e-commerce or not, are eager to expand their presence abroad, and they will adopt a more aggressive approach to participate more in the EU through acquisitions.

Product Details

ISBN-13:	9789041149077
Publisher:	Wolters Kluwer
Publication date:	09/10/2013
Pages:	328
Product dimensions:	6.14(w) x 9.21(h) x 0.75(d)

Table of Contents

About the Author. Foreword. Acknowledgments. List of Abbreviations.
Introduction. CHAPTER 1 The Emerging of E-commerce in China, Its
Contribution to Fostering Internal Consumptions and the Impact of the Internet on Our Society. CHAPTER 2 Concluding Contracts Online: A Comparison with the EU System and International Initiatives to Foster E-commerce.
CHAPTER 3 Privacy and Data Protection in China when Contracting Online:
The Current Situation in the Main Land China and the EU Model. CHAPTER 4
Online Payments or E-payments and the Potentiality of the Industry for
Operators. CHAPTER 5 Jurisdiction and Choice of Law: Their Relevance for E-Commerce. CHAPTER 6 The Importance of Online Marketing and
Dimension of China’s Advertising Market. CHAPTER 7 Protection of
Intellectual Property Rights (IPRs) on the Internet. CHAPTER 8
Computer-Related Offenses: Internet Frauds and the Other Risks when Acting
Online. Conclusion. APPENDIX I Interim Measures for the Administration of Online Commodities Trading and Relevant Services. APPENDIX II
Several Provisions on Regulation of the Order of Internet Information Service
Market. APPENDIX III National People’s Congress Standing Committee
Decision concerning Strengthening Network Information Protection. APPENDIX
IV UNIONPAY Rules (Electronic Payment Guidelines). Bibliography. Glossary.
Index.