Table of Contents
Illustrations ix
Introduction xiii
Chapter 1 Searching Generally 1
History of Searching 1
Tension between Controlled Vocabulary and Full Textuality 4
Subject Headings vs. Subject Descriptors 7
Full-Text Searching: A Different Way of Thinking 8
Reference 10
Chapter 2 How Google Works 11
Crawling and Indexing 11
Ranking of Results 12
Beyond Google's Reach 12
General Google Search Tips 16
Indirect Searching-Hidden Internet Content 17
Reference 18
Chapter 3 Searching Google Web 19
Basic Search Techniques 19
Power Search Techniques 20
Keyword Formulation 23
Evaluating Web Content 23
Cached Content 27
Reference 28
Chapter 4 Power Searching for Primary Sources Using Google Web 29
Site-Specific Google Searching 30
Site Searching on the International Level 31
Site Searching on the Foreign Government Level 32
Site Searching on the U.S. National Level 34
Site Searching on the State Government Level 36
Site Searching on the Local Level (Counties and Communities) 39
Site Searching for Commercial Content 39
Site Searching for Nonprofit Content 40
Reference 41
Chapter 5 Google Scholar and Scholarly Content 43
Depth of Searching in Google Scholar 45
What Content Does Google Scholar Retrieve? 48
Books-From Google Books 49
Evaluating Google Scholar Content 50
Right Margin Links 51
Left Sidebar 54
Citation-Specific Links 58
Effective Searching in Scholar 64
Google Scholar Metrics 66
References 66
Chapter 6 Google Hooks 67
Library Project 67
Google Books Partner Program 69
Google Book Views 69
Searching and Navigating Google Books 72
The "Fulfillment" Part 72
How Complete Is Google Books? 74
Government Documents in Google Books 75
Magazines in Google Books 76
Google Books and Hathi Trust 77
Google Books and the Internet Archive 79
Fingers and Hands in Google Books 79
Citing Google Books 80
References 80
Chapter 7 Google as a Complement to Library Tools 81
What's Wrong with Academic Libraries 82
The Three Googles 88
What's Right with Academic Libraries 89
The "Flattening" of Information Sources 95
The "Holy Grail" of Search Results in the Google Age 95
Reference 95
Chapter 8 Academic Research Hacks 97
No Country Redirection (NCR) searching 97
Google Books Ngram Viewer 101
Image Searching 103
Google Translate 105
Legal Cases 107
Searching Parents 108
References 110
Chapter 9 Case Studies in Academic Research 111
Case Study 1 Resources on Human Trafficking 111
Case Study 2 Funding for Religious Schools in Tanzania and South Africa 114
Case Study 3 Paris Tango House Fashion from the 1920s 117
Case Study 4 Data on Geothermal Heat Pumps 118
Chapter 10 Searching for Statistics 123
Step 1 Determine Who Cares about the Statistics You Are Seeking 123
Step 2 Search within the Internet Domain of the Entities Likely to Issue Statistics 124
Keyword Searching and Statistics 125
Statistics Case Study 1: Immigrant Statistics for the United States 126
Statistics Case Study 2: Subnational Data for Uganda 127
Conclusion 129
Index 131
