How to Design and Write Web Pages Today / Edition 2

by Karl Stolley

Overview

This unique guidebook lays the foundations of contemporary mobile-first, responsive web design, offering writers, designers, and those who teach them a complete and up-to-date approach to web design.

Are you looking to learn web design the right way? Not by using an off-the-shelf software package, but by creating customized sites in a way that gives you full control? This guide provides that ability even if you have no previous coding skills or experience.

One of the critical challenges of modern web design is being able to write for the mobile web to reach those increasingly mobile-connected users. How to Design and Write Web Pages Today addresses this key objective while also explaining how to deliver improved experiences for users of desktop-style devices based on the constraints and challenges of mobile design. This user-friendly tutorial begins with background information to enable a better understanding of the web and its purpose and function as well as how to generate material for a website. Readers then learn about the three overarching concerns in the short- and long-term viability and usefulness of websites: accessibility, usability, and sustainability. Key technologies and techniques for web design—such as the HTML and CSS languages to the conceptual foundations of grid-based design—are next, followed by a thorough explanation of how to publish a site on the open web, from creating a viable site architecture to automating the publishing of content to the open web.

Product Details

ISBN-13:	9781440857423
Publisher:	Bloomsbury Academic
Publication date:	04/24/2017
Edition description:	New Edition
Pages:	392
Product dimensions:	6.14(w) x 9.21(h) x 0.81(d)

About the Author

Karl Stolley, PhD, is associate professor of digital writing and rhetoric in the Humanities Department at the Illinois Institute of Technology in Chicago, IL.

Table of Contents

Preface vii

Part I What Am I Writing?

Chapter 1 Why Write for the Web? 3

Chapter 2 Reading the Web 11

Chapter 3 Creating Web Content 23

Chapter 4 Responsive, Standards-Based Web Pages 31

Chapter 5 Preparing to Write and Design 45

Chapter 6 Version Control 57

Part II Issues and Challenges

Chapter 7 Accessibility 77

Chapter 8 Usability 89

Chapter 9 Sustainability 103

Part III Strategies for Success

Chapter 10 Writing with Source 115

Chapter 11 Structured Content: HTML Overview 131

Chapter 12 Presentation and Design: CSS Overview 147

Chapter 13 Performance and Interaction: JavaScript Overview 165

Chapter 14 Mobile-First Responsive Design Foundations 175

Chapter 15 Rapid Prototyping and Local Development 187

Chapter 16 Text Content 199

Chapter 17 Web Typography 217

Chapter 18 Page Layout and the Grid 241

Chapter 19 Responsive Media 267

Chapter 20 Interactive Elements 283

Part IV Problems and Solutions

Chapter 21 Site Architecture 299

Chapter 22 Preprocessors 309

Chapter 23 Building Dynamic Sites 321

Chapter 24 Going Live 331

Chapter 25 The Social Web 339

Resources for the Future 345

Glossary 351

Index 361

Editorial Reviews

Best for those with some coding experience, who need guidance in creating graphically pleasing and functional web pages.” —Library Jourbanal

“[D]oes a good job of breaking down processes and defining terms. Both novices and more experienced designers can benefit from the clear instruction and discussion in the text, and it is certainly beneficial to anyone interested in creating a well-designed site.” —ARBA

From the Publisher