Indian Economic Superpower: Fiction Or Future

by Jayashankar M Swaminathan (Editor)

Overview

India's prominence in the global economy is on the rise. Are we witnessing the rise of an economic superpower? Or is it a mirage? What factors have influenced this economic growth story across the different sectors? Which sectors present future growth potential? How can this opportunity be leveraged?

In this volume, leading experts and scholars present an in-depth analysis of the rise of the Indian economy across various sectors over the last 15 years. The book explores potential opportunities and pitfalls in business sectors such as software, business process outsourcing, manufacturing, logistics, aviation, marketing and sales and telemedicine. It also provides an overview of potential challenges related to infrastructure, lop sided growth and education in India and pitfalls to avoid while entering India. The book concludes by identifying sectors of outstanding potential for growth in the upcoming decade.

This book is geared towards managers and executives of multinational firms, business students, potential investors or anyone interested in obtaining a deeper understanding about the Indian business economy and its growth story.

Product Details

ISBN-13:	9789814304818
Publisher:	World Scientific Publishing Company, Incorporated
Publication date:	01/23/2009
Series:	World Scientific Series On 21st Century Business , #2
Edition description:	Reprint
Pages:	284
Product dimensions:	5.90(w) x 8.90(h) x 0.70(d)

Table of Contents

Preface v

Chapter 1 Sea Change in the Indian Economy Jayashankar M. Swaminathan 1

Connecting Wave: Outsourcing Jayashankar M. Swaminathan 17

Chapter 2 Offshore to Win and Not Shrink! Vivek Kulkarni 19

Connecting Wave: Information Technology Jayashankar M. Swaminathan 55

Chapter 3 Evolution of the Indian Software Industry: The Emerging Model of Mobilizing Global Talent M.S. Krishnan Narayan Ramasubbu Ramanath Subramanian 59

Connecting Wave: Manufacturing Jayashankar M. Swaminathan 75

Chapter 4 Indian Manufacturing: Strategic and Operational Decisions and Business Performance Ananth Iyer Peter Koudal Haritha Saranga Sridhar Seshadri 79

Connecting Wave: Logistics Jayashankar M. Swaminathan 101

Chapter 5 The Logistics Sector in India: Overview and Challenges Pankaj Chandra Nimit Jain 105

Chapter 6 India's Aviation Sector: Dynamic Transformation John Kasarda Rambabu Vankayalapati 135

Connecting Wave: Healthcare Jayashankar M. Swaminathan 161

Chapter 7 Healthcare Delivery Models and the Role of Telemedicine Ravi Anupindi Madhuchhanda Das Aundhe Mainak Sarkar 165

Connecting Wave: Leveraging India Jayashankar M. Swaminathan 209

Chapter 8 Entering India's Product and Service Markets: Ten Caveats that Can Help You Tame the Asian Elephant Sridhar Balasubramanian and Prabhudev Konana 211

Chapter 9 Obstacles Along the Way Jayashankar M. Swaminathan 231

Chapter 10 Storm of Opportunity Jayashankar M. Swaminathan 245

Chapter 11 The Global Credit Tsunami and Its Impact Jayashankar M. Swaminathan 259

Company Index 265

Subject Index 269