Instructional Cinema and African Audiences in Colonial Kenya, 1926-1963
In Instructional Cinema and African Audiences in Colonial Kenya, 1926–1963, the author argues against the colonial logic instigating that films made for African audiences in Kenya influenced them to embrace certain elements of western civilization but Africans had nothing to offer in return. The author frames this logic as unidirectional approach purporting that Africans were passive recipients of colonial programs. Contrary to this understanding, the author insists that African viewers were active participants in the discourse of cinema in Kenya. Employing unorthodox means to protest mediocre films devoid of basic elements of film production, African spectators forced the colonial government to reconsider the way it produced films. The author frames the reconsideration as bidirectional approach. Instructional cinema first emerged as a tool to “educate” and “modernize” Africans, but it transformed into a contestable space of cultural and political power, a space that both sides appropriated to negotiate power and actualize their abstract ideas.

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Instructional Cinema and African Audiences in Colonial Kenya, 1926-1963
In Instructional Cinema and African Audiences in Colonial Kenya, 1926–1963, the author argues against the colonial logic instigating that films made for African audiences in Kenya influenced them to embrace certain elements of western civilization but Africans had nothing to offer in return. The author frames this logic as unidirectional approach purporting that Africans were passive recipients of colonial programs. Contrary to this understanding, the author insists that African viewers were active participants in the discourse of cinema in Kenya. Employing unorthodox means to protest mediocre films devoid of basic elements of film production, African spectators forced the colonial government to reconsider the way it produced films. The author frames the reconsideration as bidirectional approach. Instructional cinema first emerged as a tool to “educate” and “modernize” Africans, but it transformed into a contestable space of cultural and political power, a space that both sides appropriated to negotiate power and actualize their abstract ideas.

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Instructional Cinema and African Audiences in Colonial Kenya, 1926-1963

Instructional Cinema and African Audiences in Colonial Kenya, 1926-1963

by Samson Kaunga Ndanyi
Instructional Cinema and African Audiences in Colonial Kenya, 1926-1963

Instructional Cinema and African Audiences in Colonial Kenya, 1926-1963

by Samson Kaunga Ndanyi

Hardcover

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Overview

In Instructional Cinema and African Audiences in Colonial Kenya, 1926–1963, the author argues against the colonial logic instigating that films made for African audiences in Kenya influenced them to embrace certain elements of western civilization but Africans had nothing to offer in return. The author frames this logic as unidirectional approach purporting that Africans were passive recipients of colonial programs. Contrary to this understanding, the author insists that African viewers were active participants in the discourse of cinema in Kenya. Employing unorthodox means to protest mediocre films devoid of basic elements of film production, African spectators forced the colonial government to reconsider the way it produced films. The author frames the reconsideration as bidirectional approach. Instructional cinema first emerged as a tool to “educate” and “modernize” Africans, but it transformed into a contestable space of cultural and political power, a space that both sides appropriated to negotiate power and actualize their abstract ideas.


Product Details

ISBN-13: 9781793649249
Publisher: Lexington Books
Publication date: 03/14/2022
Pages: 176
Product dimensions: 6.28(w) x 9.41(h) x 0.66(d)

About the Author

Samson Kaunga Ndanyi is assistant professor of African history and Africana studies at Rhodes College, Memphis, Tennessee.

Table of Contents

Introduction

Chapter One: Making Instructional Cinema: Historical Overview

Chapter Two: Mobile Cinema Vans and African Assistants

Chapter Three: “A Problem of Something Like Chicago Gangsterdom”: Mau Mau War and Instructional Cinema

Chapter Four: Child Spectators and Cinema Spaces as Zones of Encounter and

Contested Political and Cultural Power

Chapter Five: “They Found Our Pictures Inferior in Quality”: Africans’ Reaction

to Instructional Cinema

Conclusion

Bibliography

About the Author

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