Interpretation: Making a Difference on Purpose
In the new edition of the international bestseller Environmental Interpretation, Sam H. Ham captures what has changed in our understanding of interpretation during the past two decades. Ham draws on recent advances in communication research to unveil a fresh and invigorating perspective that will lead interpreters to new and insightful pathways for making a difference on purpose through their work.
"1114591353"
Interpretation: Making a Difference on Purpose
In the new edition of the international bestseller Environmental Interpretation, Sam H. Ham captures what has changed in our understanding of interpretation during the past two decades. Ham draws on recent advances in communication research to unveil a fresh and invigorating perspective that will lead interpreters to new and insightful pathways for making a difference on purpose through their work.
79.95 In Stock
Interpretation: Making a Difference on Purpose

Interpretation: Making a Difference on Purpose

by Sam H Ham Ph.D
Interpretation: Making a Difference on Purpose

Interpretation: Making a Difference on Purpose

by Sam H Ham Ph.D

Paperback

$79.95 
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Overview

In the new edition of the international bestseller Environmental Interpretation, Sam H. Ham captures what has changed in our understanding of interpretation during the past two decades. Ham draws on recent advances in communication research to unveil a fresh and invigorating perspective that will lead interpreters to new and insightful pathways for making a difference on purpose through their work.

Product Details

ISBN-13: 9781555917425
Publisher: Fulcrum Publishing
Publication date: 06/01/2013
Pages: 320
Product dimensions: 7.00(w) x 8.90(h) x 0.80(d)

About the Author

Sam H. Ham, PhD, is Professor Emeritus and former director of the Center for International Training and Outreach and professor of communication psychology in the University of Idaho's Department of Conservation Social Sciences.

Table of Contents

Foreword xi

Preface xv

Acknowledgments xxi

Chapter 1 Interpretation and Communication 1

Three Important Terms 3

A Working Definition of Interpretation 4

Interpretation versus Formal Instruction 8

Some of You Might Remember This Guy 9

Captive versus Noncaptive Audiences 11

The Interpretive Approach to Communication 14

From EROT to TORE 16

Glossary Terms 17

Additional Thoughts for Chapter 1 17

Chapter 2 TORE 19

Quality 1 Interpretation Has a Theme 20

Quality 2 Interpretation Is Organized 26

Quality 3 Interpretation Is Relevant 31

Quality 4 Interpretation Is Enjoyable 42

Where to from Here 48

Glossary Terms 49

Additional Thoughts for Chapter 2 49

Chapter 3 The Endgame of Interpretation 53

Some Possible Endgames of Interpretation 54

Interpretation as Provocation 56

Interpretation as Teaching 57

Interpretation as Entertainment 58

What Is "Excellence" in Interpretation? 60

So Which Endgame Is Best? 64

Glossary Terms 65

Additional Thoughts for Chapter 3 65

Chapter 4 Can All Interpretation Make Some Kind of Difference? 69

In Interpretation, TORE = Success 72

TRE, ORE, Tore, tORE, ToRe, tOrE, tore-You Get the Picture 74

Next Steps 76

Glossary Terms 77

Additional Thoughts for Chapter 4 77

Chapter 5 Making a Difference on Purpose 79

Difference 1 Interpretation Can Enhance Experiences 80

Difference 2 Interpretation Can Lead to Appreciative Attitudes 84

Difference 3 Interpretation Can Shape Behavior 88

The TORE Model 92

Summary and a Look Ahead 95

Glossary Terms 98

Additional Thoughts for Chapter 5 98

Chapter 6 Two Sides of Theme and Sentences in the Head 107

How Do You Describe What a Theme Is?-Intention versus Result 110

Sentences in the Head-One Theme Can Give Rise to Many 112

Where to from Here 119

Glossary Terms 119

Additional Thoughts for Chapter 6 119

Chapter 7 Not All Themes Are Equal 121

How Do You Know if a Theme Is Strong? 122

Ingredients of a Strong Theme 123

Some Ways to Strengthen a Theme 124

A Way to Add Interest to Difficult Themes 130

Tips for Strengthening a First-Draft Theme 134

What Themes are Not-Four FAQs 138

Summary and Where to from Here 143

Glossary Terms 144

Additional Thoughts for Chapter 7 144

Chapter 8 The Zone of Tolerance 149

How Wide Should a Zone of Tolerance Be? 152

Ethics in the Narrow Zone of Tolerance 163

Was Your Interpretation Successful?-Your Zone of Tolerance Tells You 166

Summary and a Look Ahead 168

Glossary Terms 168

Additional Thoughts for Chapter 8 168

Chapter 9 Sequential Theme Development 173

Sequential Theme Development 174

Sequential Communication Techniques 183

Three Models for Sequential Theme Development 188

Thematic Packaging 194

Summary and a Final Look Ahead 198

Glossary Terms 198

Additional Thoughts for Chapter 9 198

Chapter 10 Nonsequential Theme Development 205

What's Different about Nonsequential Theme Development? 205

The Constraint of Time 206

A Strategy for Nonsequential Theme Development 209

Theme Titles versus Topic Titles 211

A Good Theme Title Provokes Thoughts within Your Zone of Tolerance 214

Summary 215

Glossary Terms 216

Additional Thoughts for Chapter 10 216

Appendix 1 Summaries of Two Key Theories behind the TORE Model of Thematic Interpretation 219

Appendix 2 Verbs for Stronger Themes and More Engaging Commentaries 225

Appendix 3 Results of a Thought-Listing Procedure for a "Theme-Title-Only" Message 235

Appendix 4 Captive versus Noncaptive Audiences-How the Idea Originated 243

Glossary of Key Terms 249

References 259

Subject Matter Index 279

About the Author 290

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