Launch Your Career: How ANY Student Can Create Relationships with Professionals and Land the Jobs and Internships They Want

Launch Your Career: How ANY Student Can Create Relationships with Professionals and Land the Jobs and Internships They Want

Launch Your Career: How ANY Student Can Create Relationships with Professionals and Land the Jobs and Internships They Want

Launch Your Career: How ANY Student Can Create Relationships with Professionals and Land the Jobs and Internships They Want

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Overview

This book shows how any college student can land the position they want by creating relationships with professionals in the industries they’re interested in by using the author’s proven Career Launch Method.


Did you know only 20 percent of jobs and internships are posted online? This means 80 percent of positions are filled in what Sean O’Keefe and others calls the hidden job market. This book will teach you how to tap into that 80 percent!

O'Keefe, in partnership with the Career Leadership Collective, is now sharing his proven eight-step Career Launch Method that will help any student explore career options and land the internships and jobs they want by creating professional relationships from scratch. This book demystifies the concept of intentional, proactive relationship building by teaching all the practical microsteps needed to succeed. And O’Keefe teaches readers how to "play the student card," turning inexperience and eagerness to learn into a powerful advantage.

Launch Your Career features first-person stories of students from all backgrounds and programs of study who have used the Career Launch Method to earn jobs or internships at all types of companies, nonprofits, government agencies, social enterprises, and institutions across the country and around the world.

The book includes the Career Launch Readiness Assessment, which helps students evaluate their competency in five key areas. This book will become a go-to resource for students looking to find internships and jobs, as well as a needed tool for colleges looking to increase retention rates and student's return on investment.


Product Details

ISBN-13: 9781523092680
Publisher: Berrett-Koehler Publishers
Publication date: 05/18/2021
Pages: 240
Sales rank: 297,874
Product dimensions: 5.90(w) x 8.90(h) x 0.60(d)

About the Author

Sean O’Keefe is the founder, partner, and chief impact officer for Career Launch, a social enterprise that partners with colleges and career programs to scale the skill set for launching a holistic job or internship search. Sean is a former community college student who is now an award-winning professor of career and professional development courses at Santa Clara University.

Table of Contents

A Message from The Career Leadership Collective ix

Foreword La'Tonya Rease Miles, PhD xi

Foreword Barry Posner, PhD xiii

Introduction: From College to a Job You Want and a Career You'll Love 1

Part 1 How to Access the Hidden Job Market 9

Chapter 1 The Origin of the Career Launch Method 11

How to Zig When Others Zag

Moving Past Rejection

Leveraging One Internship to Land Another

Graduating without a Job

Chapter 2 Habits and Mindsets for Career Success 25

The Power of Being Proactive

The Jungle Gym Approach to Career Satisfaction

Chapter 3 Don't Believe These Common Misconceptions 33

Misconception #1 Your internship or job needs to be related to your major

Misconception #2 Applying to jobs online and through career fairs are the only/best ways to land internships or jobs

Misconception #3 GPA is everything

Misconception #4 Your first job determines your long-term career success

Misconception #5 Asking for help is a sign of weakness

Misconception #6 You don't have enough experience to land an internship or job

Misconception #7 You need to plan your future career before you get started

Misconception #8 You're not good enough, or you're not worthy Review and Reflect

Chapter 4 Professionals Will Want to Meet with You 41

Six Reasons Why Professionals Meet with Students Review and Reflect

Part 2 The Career Launch Method 47

Step 1 Discernment-Prioritize the Organizations You Want to Work For 49

Key Takeaway #1 Discover Your Ikigai

Key Takeaway #2 Evaluate the Ten Factors That Matter in a Job

Step 2 Strategic Research-Discover Professionals Who Can Be Helpful to You 65

Key Takeaway #1 How to Level the Playing Field

Key Takeaway #2 Identify Potential Internal Advocates

Step 3 Personal Brand-Enhance Your Online Reputation 77

Key Takeaway #1 Know Your Values, Goals, and Audience

Key Takeaway #2 Create Your Email Signature, LinkedIn Profile, and Portfolio

Step 4 Outreach-How to Play the Student Card to Set Up Career Conversations 91

Key Takeaway #1 Play the Student Card

Key Takeaway #2 Use Proven Outreach Strategies and Templates

Step 5 Preparation-Strategies and Best Practices for Career Conversations 117

Key Takeaway #1 Ask the Right Questions

Key Takeaway #2 Understand Proper Etiquette

Step 6 Advanced Preparation-Turning Career Conversations into Interviews, Recommendations, and Referrals 133

Key Takeaway #1 Know Your Desired Result for Each Conversation

Key Takeaway #2 Expect the Unexpected

Step 7 Effective Follow-Up-Differentiate Yourself and Build Long-Term Relationships 145

Key Takeaway #1 Separate Yourself from the Competition

Key Takeaway #2 Keep the Relationship Alive

Step 8 Ace the Job Interview-Convey Your Value and Land the Position 159

Key Takeaway #1 The Importance of Using Stories

Key Takeaway #2 Don't Beat Yourself Up If You Don't Get the Job

Final Thoughts Implementing the Career Launch Method 177

Conclusion Your Career Will Be a Journey 181

Overcoming Imposter Syndrome

The $200,000 Pay Cut

The Seven Pillars of Life and Setting Goals

Resources 189

The Career Launch Readiness Assessment 189

The Five Keys to Entry-Level Compensation Negotiation 190

Motivational Quote Library 198

Career Launch Certifications: Career Counselors, Coaches, Student Affairs Professionals, and Faculty 199

Notes 201

Special Thanks 205

Acknowledgments 207

Index 213

About the Author 219

About Career Launch 220

About The Career Leadership Collective 221

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