Location and Personalisation: Delivering Online and Mobility Services

by D. Ralph

Overview

This book takes a pragmatic look at two particular application technologies - location and personalization - and presents an understanding of the technical and business impact of both technologies. With a combination of overview papers, detailed technical case studies and an insight into actual implementation of these services within a telecommunications environment, this book will help those wishing to deliver improved services based on these capabilities. Other key topics covered include CRM and content management.

Product Details

ISBN-13:	9781849190343
Publisher:	The Institution of Engineering and Technology
Publication date:	01/01/2004
Series:	Communications Technology
Sold by:	Barnes & Noble
Format:	eBook
File size:	3 MB