Mediatization of Physical Activity: Media Saturation and Technologies
This book demonstrates how media technologies shape amateur sports and how some of these sports are modified. The author uses an innovative measuring approach to analyze how people use media technologies in conjunction with sports and how their relationship with physical activity is affected by the ever-present influence of the media.



The research used includes a meta-theoretical analysis of the current mediatization theory, as well as quantitative and qualitative empirical research. The author integrates these aspects into the new concept of media saturation, supplementing the current theory and contributing to the wider body of knowledge in the field of media and physical activity. The book analyzes different perspectives in an interdisciplinary examination, ranging from media and sport researchers to scholars in culture studies, sociology, and psychology.
"1129999592"
Mediatization of Physical Activity: Media Saturation and Technologies
This book demonstrates how media technologies shape amateur sports and how some of these sports are modified. The author uses an innovative measuring approach to analyze how people use media technologies in conjunction with sports and how their relationship with physical activity is affected by the ever-present influence of the media.



The research used includes a meta-theoretical analysis of the current mediatization theory, as well as quantitative and qualitative empirical research. The author integrates these aspects into the new concept of media saturation, supplementing the current theory and contributing to the wider body of knowledge in the field of media and physical activity. The book analyzes different perspectives in an interdisciplinary examination, ranging from media and sport researchers to scholars in culture studies, sociology, and psychology.
111.0 In Stock
Mediatization of Physical Activity: Media Saturation and Technologies

Mediatization of Physical Activity: Media Saturation and Technologies

by Katarzyna Kopecka-Piech University of Wroclaw
Mediatization of Physical Activity: Media Saturation and Technologies

Mediatization of Physical Activity: Media Saturation and Technologies

by Katarzyna Kopecka-Piech University of Wroclaw

eBook

$111.00 

Available on Compatible NOOK devices, the free NOOK App and in My Digital Library.
WANT A NOOK?  Explore Now

Related collections and offers

LEND ME® See Details

Overview

This book demonstrates how media technologies shape amateur sports and how some of these sports are modified. The author uses an innovative measuring approach to analyze how people use media technologies in conjunction with sports and how their relationship with physical activity is affected by the ever-present influence of the media.



The research used includes a meta-theoretical analysis of the current mediatization theory, as well as quantitative and qualitative empirical research. The author integrates these aspects into the new concept of media saturation, supplementing the current theory and contributing to the wider body of knowledge in the field of media and physical activity. The book analyzes different perspectives in an interdisciplinary examination, ranging from media and sport researchers to scholars in culture studies, sociology, and psychology.

Product Details

ISBN-13: 9781498584715
Publisher: Lexington Books
Publication date: 02/25/2019
Sold by: Barnes & Noble
Format: eBook
Pages: 226
File size: 2 MB

About the Author

Katarzyna Kopecka-Piech is assistant professor and new media researcher at the University of Wroclaw.

Table of Contents

Chapter 1: Theory of Media Saturation

Chapter 2: Media Saturation of Physical Activity: Quantitative Approaches

Chapter 3: Qualitative Measurement of Physical Activity Media Saturation. Dominating Forms of Physical Activity and Popular Technologies

Chapter 4: Qualitative Measurement of Media Saturation of Physical Activity. Niche Forms of Physical Activity and Niche Technologies

Chapter 5: Desaturation of Physical Activity

From the B&N Reads Blog

Customer Reviews