Table of Contents
Introduction
How Can You Compete Against World-Dominating Giants? xi
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Section 1 The Dominance of Mega-firms
1 Managing Our Hub Economy 3
Strategy, ethics, and network competition in the age of digital superpowers. Marco Iansiti Karim R. Lakhani
2 Is Lack of Competition Strangling the U.S. Economy? 29
What industry concentration means for businesses and consumers. David Wessel
Section 2 The Future of Antitrust and Regulation
3 Why It's a Bad Idea to Let a Few Tech Companies Monopolize Our Data 53
Updating the definition of monopoly for our digital age. Maurice E. Stucke
4 What the Future of U.S. Antitrust Should Look Like 71
It doesn't need to be a partisan issue. William A. Galston Clara Hendrickson
5 Don't Break Up Facebook-Treat It Like a Utility 81
Facebook is a natural monopoly, so regulate it accordingly. Dipayan Ghosh
6 How More Regulation for U.S. Tech Could Backfire 91
Today's rules haven't caught up to innovation. Larry Downes
Section 3 Competing Against Giants
7 The Amazon-Whole Foods Deal Made Every Other Retailer's Plan Obsolete 103
Retailers must learn to compete on agile innovation and expense management. Darrell K. Rigby
8 What Big Consumer Brands Can Do to Compete in a Digital Economy 113
Lessons from Xiaomi. Howard Yu
9 Crafting a Strategy in the Age of Giants 123
Four approaches when "build a moat" no longer applies. Julian Birkinshaw Walter Frick Denise Lee Yohn Michael G. Jacobides
10 Who Will Win the Industrial Internet? 135
Industrial incumbents and digital natives both have a chance. Vijay Govindarajan
11 What to Learn from the Grocery Stores Holding Their Own Against Amazon 145
They know how to build customer loyalty. Amit Sharma
About the Contributors 155
Index 159