Resource Management for Colleges and Universities

Resource Management for Colleges and Universities

by William F. Massy
Resource Management for Colleges and Universities

Resource Management for Colleges and Universities

by William F. Massy

eBook

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Overview

How comprehensive activity-based models can help university leaders and faculty reshape their institutions through better resource management.

Resources in higher education steer colleges and universities both strategically and tactically. They drive incentives and accountability for faculty and staff while providing academics with the infrastructure they need in order to perform effectively. But while American colleges and universities remain the gold standard for worldwide higher education, Resource Management for Colleges and Universities argues that their decision-making cultures and business models are beset by serious flaws.

In this audacious book, William F. Massy writes that resource allocation in colleges and universities needs to become more responsive to academic mission, marketplace realities, and the requirements of financial sustainability. Such improvement is needed, he asserts, because few institutions currently have the evidence, know-how, and cultural capacity to take advantage of modern information systems and models. Luckily, today's academic resourcing models enable academic leaders and faculty to close the gaps and do a significantly better job of controlling costs and improving academic performance.

Massy describes three kinds of contemporary, comprehensive AR models: internal economic, external economic, and mission-market-margin. He explains how these models, if used correctly, support mission-critical academic decisions and reveals why they are game-changers for college and university management. Describing how real universities are using these models to understand their teaching and research revenues and costs and to predict changes needed in budget planning, Massy also provides numerous insights about how academic organizations function and how they can be induced to adopt needed changes.

Building on Reengineering the University, Massy's earlier book, Resource Management for Colleges and Universities will provide readers with the wherewithal, and the motivation, to fundamentally transform their institutions.


Product Details

ISBN-13: 9781421437866
Publisher: Johns Hopkins University Press
Publication date: 06/09/2020
Sold by: Barnes & Noble
Format: eBook
Pages: 352
File size: 18 MB
Note: This product may take a few minutes to download.
Age Range: 18 Years

About the Author

William F. Massy, a higher education consultant, is professor emeritus of education and business administration and a former vice president and vice provost at Stanford University. The author of Reengineering the University: How to Be Mission Centered, Market Smart, and Margin Conscious, he is the former president of the Jackson Hole Higher Education Group.

Table of Contents

Preface
Prologue. Preview of Applications
Part One. Introduction to AR Modeling
1. Changing the Conversation
2. Getting into AR Models
3. Building Trust in Your AR Model
Part Two. Full-Function AR Models
4. Pilbara's Full-Function AR Model
5. Historical Models and Operating Decisions
6. Predictive Models and Scenario Planning
Part Three. Other AR Tools
7. Comprehensive Program Review
8. Universities as Mission-Driven Enterprises
9. The Way Forward
Appendix A. Activity Analysis Detail
Appendix B. Scoring Market Data with Fuzzy Logic
Notes
Bibliography
Index

What People are Saying About This

Susan Whealler Johnston

Resource Management for Colleges and Universities provides practical information and tools to guide administrators and faculty in transforming institutional business models. Massy offers an examination of academic resourcing models coupled with advice on overcoming barriers, including academic culture, to achieve and accelerate change, making this book invaluable for anyone interested in strengthening academic mission and values.

Stephen Lehmkuhle

Massy describes the latest models, practices, and guidelines for planning the future of a campus during this period of accelerating change. This book is the culmination of his life's work in establishing the common understanding and language for faculty, administrators, and stakeholders to engage in timely and informed conversations.

From the Publisher

Massy understands higher education in a deep and respectful way. A wonderful writer, he draws on his deep and wide experience to deal with some of the most complex issues facing higher education today. This book is an important addition to the research and has practical implications for many campuses.
—Patrick Sanaghan, The Sanaghan Group

Massy moves beyond the arguments for reengineering the decision making models and internal economics of colleges and universities and provides the 'how to.' He lays out a clear roadmap for change, proposing specific tools and methods that any institution can use to foster greater efficiency and academic excellence.
—Paula Short, Senior Vice President for Academic Affairs and Provost, University of Houston

Massy describes the latest models, practices, and guidelines for planning the future of a campus during this period of accelerating change. This book is the culmination of his life's work in establishing the common understanding and language for faculty, administrators, and stakeholders to engage in timely and informed conversations.
—Stephen Lehmkuhle, Chancellor Emeritus, University of Minnesota Rochester

A must-read for those who care deeply about how higher education institutions can operate more effectively to meet the evolving needs of twenty-first-century learners. Massy's book provides a practical guide for how the academic enterprise can transform itself to meet modern standards for data-driven decision-making and strategic resource allocation.
—Maria Anguiano, Senior Vice President of Strategy, Arizona State University

Resource Management for Colleges and Universities provides practical information and tools to guide administrators and faculty in transforming institutional business models. Massy offers an examination of academic resourcing models coupled with advice on overcoming barriers, including academic culture, to achieve and accelerate change, making this book invaluable for anyone interested in strengthening academic mission and values.
—Susan Whealler Johnston, President and CEO, National Association of College and University Business Officers (NACUBO)

Maria Anguiano

A must-read for those who care deeply about how higher education institutions can operate more effectively to meet the evolving needs of twenty-first-century learners. Massy's book provides a practical guide for how the academic enterprise can transform itself to meet modern standards for data-driven decision-making and strategic resource allocation.

Patrick Sanaghan

Massy understands higher education in a deep and respectful way. A wonderful writer, he draws on his deep and wide experience to deal with some of the most complex issues facing higher education today. This book is an important addition to the research and has practical implications for many campuses.

Paula Short

Massy moves beyond the arguments for reengineering the decision making models and internal economics of colleges and universities and provides the 'how to.' He lays out a clear roadmap for change, proposing specific tools and methods that any institution can use to foster greater efficiency and academic excellence.

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