Reverse Licensing: International Technology Transfer to the United States
Reverse Licensing evaluates the transfer of technology to the U.S. as an alternative growth strategy for both small- and medium-sized U.S. manufacturing firms which need new and competitive technology and for foreign firms which are anxious to enter the U.S. market but lack the required resources for export and/or foreign direct investment. The first theoretical research on international technology licensing from the U.S. licensees' standpoint, this book examines reverse licensing as an alternative to reverse investment. In addition, a sample of 120 U.S. manufacturing firms which have actually utilized reverse licensing is used for empirical and statistical analysis.
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Reverse Licensing: International Technology Transfer to the United States
Reverse Licensing evaluates the transfer of technology to the U.S. as an alternative growth strategy for both small- and medium-sized U.S. manufacturing firms which need new and competitive technology and for foreign firms which are anxious to enter the U.S. market but lack the required resources for export and/or foreign direct investment. The first theoretical research on international technology licensing from the U.S. licensees' standpoint, this book examines reverse licensing as an alternative to reverse investment. In addition, a sample of 120 U.S. manufacturing firms which have actually utilized reverse licensing is used for empirical and statistical analysis.
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Reverse Licensing: International Technology Transfer to the United States
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Reverse Licensing: International Technology Transfer to the United States
194Hardcover
$75.00
75.0
In Stock
Product Details
ISBN-13: | 9780275922580 |
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Publisher: | Bloomsbury Academic |
Publication date: | 01/19/1987 |
Pages: | 194 |
Product dimensions: | 6.14(w) x 9.21(h) x 0.50(d) |
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