Sell What You Sow!: The Grower's Guide to Successful Produce Marketing
The definitive book on high-value produce marketing for farmers and market gardeners, this book delivers hands-on information for becoming a master marketer. Topics covered include marketing plans; promotion and advertising; processed products; customer service; merchandising; pricing strategies; rules, regulations, and insurance; selecting crops for maximum return; and selling through venues such as farmers’ markets, restaurants, roadside markets, pick-your-own operations, rural recreation farms, subscription farming, mail-order and retail outlets, and specialty wholesale channels.
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Sell What You Sow!: The Grower's Guide to Successful Produce Marketing
The definitive book on high-value produce marketing for farmers and market gardeners, this book delivers hands-on information for becoming a master marketer. Topics covered include marketing plans; promotion and advertising; processed products; customer service; merchandising; pricing strategies; rules, regulations, and insurance; selecting crops for maximum return; and selling through venues such as farmers’ markets, restaurants, roadside markets, pick-your-own operations, rural recreation farms, subscription farming, mail-order and retail outlets, and specialty wholesale channels.
28.95
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Sell What You Sow!: The Grower's Guide to Successful Produce Marketing
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Sell What You Sow!: The Grower's Guide to Successful Produce Marketing
304
28.95
Out Of Stock
Product Details
ISBN-13: | 9780963281401 |
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Publisher: | New World Publishing |
Publication date: | 12/01/2005 |
Edition description: | New Edition |
Pages: | 304 |
Product dimensions: | 8.40(w) x 10.90(h) x 0.80(d) |
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