Table of Contents
Preface 06
1 The New Business 10
The New Business: Introduction 12
The Cost of Being In Business 16
Which Agency is the Right Agency? 20
Traditional Stock 24
Royalty Free 28
Microstock 32
Exclusive & Non-Exclusive Representation 36
Going Indie 38
Licensing Photographs 40
The Legal Stuff 42
Release Forms 44
Photo Contests 48
Equipment 50
The Digital Darkroom 52
Studio 54
Stock Websites & Portals of the Future 56
2 Taking Stock 58
Researching Your Shoot 60
Designing a Shoot 62
Content Restrictions 66
Finding the Right Location 68
Propping for a Shoot 72
Support Staff: Hair, Makeup, & Wardrobe 74
Models Versus Talent 76
File Formats & That Dam Process 78
Color Psychology 80
Composition 82
Developing Style 84
Color Workflow 86
Post Production 88
Shooting Screen 90
3 The Search Engines 92
Metadata 94
Captions 96
Keywords 98
4 The Pictures 102
Introduction 104
Agriculture 106
Backgrounds 110
Business 114
Concepts 118
Education 122
Energy 126
Family & Lifestyle 130
Finance 134
Food 138
Health & Wellness 142
Industrial 146
Landscape 150
Medical 154
Real Estate 158
Science & Research 162
Sports & Recreation 166
Transportation 170
Travel & Tourism 174
Wildlife 178
5 Conclusion 182
Conclusion 184
The Money
Licensing Models & Dealing With Oversupply
How The Stock Photographer Can Succeed
Index 190
Picture Credits & Acknowledgments 192