The Art and Science of Marketing: How to Stand Out in a Crowded Market

by Walid Mahroum

Overview

Welcome to The Art and Science of Marketing, a complete guide to the active and evolving field of marketing. This book explores the latest trends, strategies, and techniques used by businesses to create, deliver, and promote products or services to customers in today's fast-paced, digital landscape.

With a focus on both the art and science of marketing, we examine the importance of understanding customer needs and preferences and developing effective strategies to meet those needs.

From social media marketing to content creation, advertising to data analytics, we cover all aspects of marketing and provide practical advice and insights for businesses looking to stay ahead of the curve.

Product Details

ISBN-13:	9798881184605
Publisher:	Barnes & Noble Press
Publication date:	05/04/2024
Edition description:	English
Pages:	152
Product dimensions:	6.00(w) x 9.00(h) x 0.38(d)