The Creative Thinking Handbook: Your Step-by-Step Guide to Problem Solving in Business

by Chris Griffiths, Melina Costi, Caragh Medlicott

Overview

Creativity directly impacts results and productivity, yet few of us understand how it happens or how to put it into practice. This book shows you not only how to get things done, but how to do them better and more creatively.

The Creative Thinking Handbook provides the correct application for creative thinking and action, by offering clear, practical tools and strategies so that you can develop creative thinking skills and help find brilliant solutions for any professional challenge.

Based on research and proven-to-work creative thinking models, Chris Griffiths and Melina Costi present a clear introduction to what creative thinking is, explain why we all need to do it and will help you generate ideas and make better decisions.

The Creative Thinking Handbook gets you to think differently by thinking creatively.

Product Details

ISBN-13:	9781398607064
Publisher:	Kogan Page, Ltd.
Publication date:	09/27/2022
Edition description:	2nd ed.
Pages:	264
Product dimensions:	6.14(w) x 9.21(h) x 0.55(d)

About the Author

Chris Griffiths is founder and CEO of OpenGenius, and world-leading expert on the application of innovation and Mind Mapping®. He has helped drive business growth for thousands worldwide, including teams and individuals from Fortune 500 and FTSE 100 companies, the United Nations and Nobel Laureates. His is based in Cardiff, Wales.

Melina Costi is a professional business writer with a background in marketing management. She has co-authored several books. She is based in Cheshire, UK.

Caragh Medlicott is a full-time freelance writer and a Senior Editor at Wales Arts Review, based in Cardiff, Wales.

Table of Contents

** Chapter - 00: Introduction; * Section - ONE: Thinking About Your Thinking; ** Chapter - 01: The Decision Radar; ** Chapter - 02: Common thinking errors - Selective thinking; ** Chapter - 03: Common thinking errors - Reactive thinking; ** Chapter - 04: Common thinking errors - Assumptive thinking; * Section - TWO: The Solution Finder; ** Chapter - 05: The context for creative problem solving; ** Chapter - 06: The Solution Finder Step 1 - Understanding; ** Chapter - 07: The Solution Finder Step 2 - Ideation; ** Chapter - 08: The Solution Finder Step 2 - Ideation toolkit; ** Chapter - 09: The Solution Finder Step 3 - Analysis; ** Chapter - 10: The Solution Finder Step 4 - Direction; * Section - THREE: The End of the Beginning; ** Chapter - 11: Commit to ‘thinking differently’; ** Chapter - 12: Creative leadership; ** Chapter - 13: Conclusion - Where do you go from here?

Editorial Reviews

"Chris Griffiths and his work to help support creativity and neurodiversity is making a difference to the lives of many. This book sheds light on how important neurodivergent thinking is in team creativity. Neurodiversity in Business knows that bringing your authentic self to work allows for improved diversity of thought and that's better client outcomes."

Dan Harris

"There are many reasons why innovation has an increasingly important role to play in the modern workplace, but there are few practical guides on how to establish robust systems and processes to deliver it. In this insightful book, Chris Griffiths provides a comprehensive suite of tools that will provide any business with a great track to run on when implementing innovation with their teams."

Financial Services Professional David Jones

"If you want your innovation to become part of everyday practice, this book is for you. Very accessible, with a structure that lays out a pathway to sustainable growth."

Bill Lowe

"If you don't want to wait for ever for ideas to occur, then Chris Griffiths can tell you how to generate useful ideas right when you need them most."

Pavan Bhattad Institute of Thinking Pavan Bhattad

"As always, Chris Griffiths thinks ahead. He also thinks, up, down, around the back and under! Here, he shares this art with us and prepares us to think creatively for ourselves on challenges we can't even perceive of yet. It's a must-read."

Sharon Curry

"Chris Griffiths has been inspiring me since our first meeting. He taught me not to over-glorify creativity. He gave me the keys to human thinking, and they opened the doors to real creativity."

Educational Professional Karl Mortier

"A really inspiring and pragmatic guide to innovation and creativity - key drivers of great businesses."

Lord Mayor of the City of London Peter Estlin

"Essential reading for any HR professional, manager or CEO looking to extend the boundaries of what is possible in their organization. This book challenges readers' assumptions about their thinking and the traps we must avoid if we are to develop our creative thinking abilities."

Keith Usher

"In times of industrial revolutions like the digital revolution today, it is simply key to think not only differently, but creatively. Chris Griffiths provides a very useful toolkit."

Steffen Niehues

"Simply a must-read if you want to innovate and grow your business."

Matteo Salvo

"A great read; thoroughly enjoyable and providing inspirational insight into thinking that will change the way you approach your own."

Andy Hayward

"Another great read from Chris Griffiths. Through his experience and insights, he is not only inspiring organizations about really being innovative but showing the way. I hope more organizations take on board Chris' thinking."

Richard Bradley

"Chris Griffiths delivers the perfect, practical recipe book for driving creativity and innovation into action."

Stuart Miller

"As technology evolves to the point that it becomes a commodity, individuals and organizations must compete by unlocking human potential and inspiration. This book could not be better timed. Chris Griffiths gives us a powerful, hands-on approach to tap into our creative flow and become masters in our chosen field. An essential resource for anyone looking to "be different" and create at their highest capacity."

Jan Mühlfeit

"As technology evolves to the point that it becomes a commodity, individuals and organizations must compete by unlocking human potential and inspiration. This book could not be better timed. Chris Griffiths gives us a powerful, hands-on approach to tap into our creative flow and become masters in our chosen field. An essential resource for anyone looking to "be different" and create at their highest capacity."

Jan Mühlfeit