'A highly insightful and hugely useful marketing strategy resource for ambitious, growth minded estate agents. This book covers a wide range of ideas, concepts and practical techniques to help establish your agency as a local market leader. A recommended read for those independent property professionals, and their teams, who seek market differentiation and look to implement operational excellence.'
- Oliver Gleave, Loop Software and Jupix founder
'I have built several brands online and many points of the book by Sam I have myself used in the past, so I can say they work. Sam makes the process of achieving simple in her book, though rightly does not paint a picture that it is easy or that you'll be rewarded without efforts - by working the process Sam has set you stand a better chance of success. I'm a believer in the power of content marketing and positioning yourself as a go to person/name for information, which I am pleased Sam also highlights the importance of.'
- Christopher Walkey, Founder of Estate Agent Networking
'This book is perfect for independent agents wanting to set themselves apart from the competition with high value homes. Sam's views on marketing are refreshingly different, but more importantly they work! Sam gets deep into the mind of the client and tailors her approach to suit - a great must-have book for every independent estate agent.'
- John Paul, CEO The Castledene Group
'Great book! A must read for estate agent directors wanting to build the "go to" agency for high end homes in their area. Sam's experience as a consultant and estate agency director shines through with actionable tactics and an implementable playbook.'
- Rajeev Nayyar, Managing Director, Fixflo
'In all my 25+ years in the Estate Agency industry, I have never come across a Guide or Book that helps Estate Agents focus their marketing & tactics to attract the upper quartile of the property market. What Sam Ashdown has done with her Direct Mail, Content ideas and Sales funnels is a step by step guide that works to attract upmarket house sellers for your agency - and it has already been proved to work for Sam's Estate Agency, by making her the #1 agent for 'posh' houses in Lakes within 30 months.'
- Christopher Watkin, Content Expert to the Property Industry
'Whether you are thinking of opening an estate agency, or like me been in the business for 35 years and think you've seen it all, then prepare yourself for the most informative and innovative book on the industry I have ever read. A chance to review what works, to bin what doesn't and to try what really might. Sam is that unusual being - a business consultant who has followed her own advice! In this book, she answers the questions that no one else does and provides inspiration based on real strategy that will encourage you to new successes.'
- Henry Pryor, 'The BBC's Favourite Property Expert'
'What an amazing book for any agent that wants to just ooze quality and stand out, secure the highest value and top listings in the market and retain the best clients at a time when instructions are thin on the ground and competition is fierce . . . It's a truly awesome read, I would recommend this book to any estate agents starting out on a mission to be the BEST and to secure the top clients.'
- Sally Lawson, Founder of Agent Rainmaker
'The most informative and innovative book on the industry I have ever read.'
HENRY PRYOR, 'The BBC's Favourite Property Expert'
