Think Like a Publisher: 33 Essential Tips to Write, Promote, and Sell Your Book
We all know the publishing world has changed. An explosion in printed book, Ebooks, and self-publishing has contributed to more new titles coming to market than ever before. With so much happening, how does an author stand out from the crowd? Not to mention turn a profit.

Think Like a Publisher: 33 Essential Tips to Write, Promote, and Sell Your Book is the one-stop guide to understanding the book business and the necessary steps to become a successful author in today's rapidly changing publishing world.

Authored by Randy Davila, President of Hampton Roads Publishing & Hierophant Publishing, Think Like a Publisher explains the basics of the publishing industry in clear and concise language, including what publishers (and readers!) look for in a manuscript, the importance of a good editor and how to find one, author platform building, and marketing strategies, and even how to find the right self-publisher for your manuscript.

Think Like a Publisher offers a chance for every author to get inside a publisher's head to not only increase your chances of being published by a traditional publishing house, but more importantly, teach you how to promote your own book and create a successful "author business model."
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Think Like a Publisher: 33 Essential Tips to Write, Promote, and Sell Your Book
We all know the publishing world has changed. An explosion in printed book, Ebooks, and self-publishing has contributed to more new titles coming to market than ever before. With so much happening, how does an author stand out from the crowd? Not to mention turn a profit.

Think Like a Publisher: 33 Essential Tips to Write, Promote, and Sell Your Book is the one-stop guide to understanding the book business and the necessary steps to become a successful author in today's rapidly changing publishing world.

Authored by Randy Davila, President of Hampton Roads Publishing & Hierophant Publishing, Think Like a Publisher explains the basics of the publishing industry in clear and concise language, including what publishers (and readers!) look for in a manuscript, the importance of a good editor and how to find one, author platform building, and marketing strategies, and even how to find the right self-publisher for your manuscript.

Think Like a Publisher offers a chance for every author to get inside a publisher's head to not only increase your chances of being published by a traditional publishing house, but more importantly, teach you how to promote your own book and create a successful "author business model."
16.95 In Stock
Think Like a Publisher: 33 Essential Tips to Write, Promote, and Sell Your Book

Think Like a Publisher: 33 Essential Tips to Write, Promote, and Sell Your Book

by Randy Davila
Think Like a Publisher: 33 Essential Tips to Write, Promote, and Sell Your Book

Think Like a Publisher: 33 Essential Tips to Write, Promote, and Sell Your Book

by Randy Davila

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Overview

We all know the publishing world has changed. An explosion in printed book, Ebooks, and self-publishing has contributed to more new titles coming to market than ever before. With so much happening, how does an author stand out from the crowd? Not to mention turn a profit.

Think Like a Publisher: 33 Essential Tips to Write, Promote, and Sell Your Book is the one-stop guide to understanding the book business and the necessary steps to become a successful author in today's rapidly changing publishing world.

Authored by Randy Davila, President of Hampton Roads Publishing & Hierophant Publishing, Think Like a Publisher explains the basics of the publishing industry in clear and concise language, including what publishers (and readers!) look for in a manuscript, the importance of a good editor and how to find one, author platform building, and marketing strategies, and even how to find the right self-publisher for your manuscript.

Think Like a Publisher offers a chance for every author to get inside a publisher's head to not only increase your chances of being published by a traditional publishing house, but more importantly, teach you how to promote your own book and create a successful "author business model."

Product Details

ISBN-13: 9781938289163
Publisher: Hierophant Publishing
Publication date: 09/01/2013
Pages: 160
Product dimensions: 5.50(w) x 8.40(h) x 0.60(d)

About the Author

Randy Davila is the President of Hierophant Publishing and Hampton Roads Publishing Company. Between the two publishing houses, he has overseen the publication of books by authors such as don Miguel Ruiz, Jr., Eckhart Tolle, Byron Katie, Neale Donald Walsch, Richard Bach, Jack Canfield, and many, many, more. Visit him at www.insighteventsusa.com.

Table of Contents

Introduction xi

Tip #1 A New Look at an Old Business 1

Tip #2 Author Platform: What It Is and Why You Need One 5

Tip #3 Focus, Focus, Focus: Know the Purpose of Your Genre and Stick to It 9

Tip #4 What's in a Name? Only Everything 15

Tip #5 Did I Mention the Importance of Focus 19

Tip #6 The Time to Start Building Your Platform Is Now 25

Tip #7 Target Your Market 29

Tip #8 Know Your Hook 33

Tip #9 Pitch Your Book 39

Tip #10 Most People Judge a Book by Its Cover 41

Tip #11 Using Social Media to Build Your Platform 45

Tip #12 The Importance of E-books 49

Tip #13 Start Your Book with a Bang 53

Tip #14 Clarity Is Key, Except "When It Isn't 57

Bonus Tip: Readers Love Anecdotes and Short Stories! 59

Tip #15 The Benefits of an Early Readers Group 61

Tip #16 Learn to Speak Effectively about Your Book 65

Tip #17 The Role of a Book Editor, and Why You Need One 69

Tip #18 Drown Your Darlings 73

Tip #19 Speak Directly to Your Potential Readers 75

Tip #20 Find the Right Editor for You 79

Tip #21 What Makes a Book a "Best Seller" 83

Tip #22 The Return of the Brick-and-Mortar Bookstore and the Distribution Model 87

Tip #23 Parlez-Vous Français? 91

Tip #24 Understanding the Role of a Literary Agent 95

Tip #25 The Benefits of a Coauthor (and What Is a Ghost?) 99

Tip #26 Traditional Publishing versus Self-Publishing: The Major Differences Explained 103

Tip #27 A Financial Litmus Test for Comparing Self-Publishing Companies 107

Tip #28 Royalty Rates and Advances in Traditional Publishing 113

Tip #29 Marketing Your Book via TV, Radio, and Print/Digital Media 117

Tip #30 The Role of a Contract Publicist or PR Firm 123

Tip #31 Start Selling Your Book before It's Published 127

Tip #32 What's the Best Way to Advertise Your Book? 131

Tip #33 The Author Business Model 133

Final Remarks 137

Acknowledgments 139

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