List building is all about connecting with your target audience by offering them
high quality information and consistently working towards building a strong
relationship with each and every subscriber.
Email marketers collect leads using squeeze pages that are focused on specific
topics, and include an «opt-in form» that includes text fields such as a visitors full
name and email address, and acts as the doorway into your autoresponder
system.
You can then include affiliate promotions for products and services that are
relevant to your list, but more importantly, you are able to generate feedback, tap
into your market in such a way that you know exactly what they are interested in
receiving and what they are most likely to respond to.
Imagine the potential when you have an active subscriber base, right at your
fingertips. You can email them any time you like, with fresh offers, high quality
content and valuable resources that work towards helping you establish yourself
within these niche markets, while building a solid relationship with your
subscriber base.
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