Unbeatable Resumes: America's Top Recruiter Reveals What REALLY Gets You Hired

Unbeatable Resumes: America's Top Recruiter Reveals What REALLY Gets You Hired

by Tony Beshara
Unbeatable Resumes: America's Top Recruiter Reveals What REALLY Gets You Hired

Unbeatable Resumes: America's Top Recruiter Reveals What REALLY Gets You Hired

by Tony Beshara

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Overview

This helpful resource shows job seekers of all types how to present themselves in the best possible light—and land the best possible position.

Unlike most resume “experts,” Tony Beshara doesn’t merely write resumes. As a veteran placement specialist who’s been featured regularly on the Dr. Phil show, Tony uses resumes to get people jobs. Now, in this dynamic book, he’s drawing on expertise gained from placing more than 8,500 professions to help you create a powerful resume that stands out from other applications.

Unbeatable Resumes takes you step-by-step through the resume creation process, including tips on how to utilize keywords effectively, use gaps in employment and job changes to your advantage, and enhance your resume with a concise, dynamic cover letter. You’ll also discover how to:

  • ensure your resume gets read by the right people;
  • what employers look for on applications and what turns them off;
  • how to customize a resume for a particular job;
  • and the true value and detriment of digital tools including video resumes, job-search websites, and social networking sites like Facebook and LinkedIn.

With detailed examples and discussions on the assets and pitfalls of real-life resumes submitted for jobs in a wide range of industries, Unbeatable Resumes will take your job hunt skills to the next level.


Product Details

ISBN-13: 9780814417621
Publisher: AMACOM
Publication date: 06/16/2011
Pages: 336
Sales rank: 1,148,527
Product dimensions: 7.12(w) x 9.86(h) x 0.87(d)
Age Range: 18 Years

About the Author

TONY BESHARA is owner and president of Babich Associates, the oldest placement firm in Texas. He is the author of The Job Search Solution, Acing the Interview, and Unbeatable R'sum's. He has appeared numerous times on the nationally syndicated Dr. Phil show.

Read an Excerpt

Chapter 1

Straight Talk About Your Résumé (From a Guy Whose Living Depends on Using Them)

This week I sent 221 résumés of my candidates to different clients and helped three people find jobs. On average, I receive up to 40

résumés a day from people seeking my help in landing a job. I receive a lot of résumés, and I send out a lot of résumés. a am a professional placement and recruitment specialist, and

résumés are the tools I use to help my candidates get interviews. Since

1973, I have reviewed more than 32,000 résumés and have been per-sonally responsible for placing more than 8,500 individuals in jobs, all on a one-on-one basis. That means I picked up the phone, called a hir-ing authority, got them an interview, helped with subsequent interviews a and negotiated an offer for them—8,500 times.

That’s why I know what types of résumés are the most helpful for getting interviews that lead to job offers. In fact, my livelihood depends on that knowledge. The truth is that the vast majority of authors who write résumé books and articles have never found anyone a job, nor have they had to justify to prospective employers the quality of good candidates with poor résumés.

Most of the stuff written about résumés reflects those authors’

opinions of what they imagine works. Instead, I tell you exactly what does work, based on the opinions of the hiring authorities I speak with every day. So, in this book, you’re getting proven résumé knowledge about what works in the real world.

Here is a quick example. Some national “personal marketing”

firms (i.e., professional résumé services) write résumés for fees of $150 and up. They recommend, and will write, a “functional”

résumé for anyone willing to pay their fee. Unlike the traditional chronological résumé, a functional résumé lists all the duties and responsibilities spanning a person’s career. Then, at the bottom of the résumé, are the names of companies the person has worked for a along with the corresponding dates. Usually there is little or no explanation of what each company does. Yet, here are the facts:

Most hiring authorities don’t like or read these types of résumés. (Résumé types are discussed in Chapter 3, where you’ll also find the results of a survey involving more than 3,000 hiring authorities a which backs up this fact. Indeed, you will learn what they do want to see in a résumé.)

Does this mean that no one using a functional résumé ever gets an interview? Or ever gets hired? No, of course not. But it does mean that your chances of getting an interview are better if you don’t use a functional résumé. And, after all, doesn’t it make sense to stack the odds in your favor?

The reason hiring managers don’t appreciate functional résumés is that the experience and accomplishments of the candidate are not set in the context of particular companies or job functions. That is a after all, the context in which they are hiring.

A functional résumé crossed my desk a few years ago, in which the candidate had written: “#1 salesperson in the U.S.” I went ahead and interviewed the candidate because I recognized the companies he had worked for, listed at the bottom. But I explained that he needed to write a chronological résumé connecting his experiences and successes to each job held. When he did so, it turned out that he had been the “#1

salesperson in the U.S.” 10 years ago! That’s why hiring authorities don’t like this type of résumé. They hide the details. Unfortunately, this candi-date had paid $5,000 to a “consulting firm” that had guaranteed the func-tional résumé it wrote would land him a job. Guaranteed?

The primary reason people spend so much time, money, and effort in writing a résumé is that this is the one activity within the job search that they can control. Instead of picking up the phone and calling a prospective employer to ask for a face-to-face interview—risking potential rejection—people agonize over their résumés. It’s true that agonizing over a résumé won’t get you rejected, but spending hours on your résumé doesn’t automatically mean it will be successful, either.

Here’s the Truth: Nothing you think about your résumé matters unless it helps you get interviews that result in job offers! So, here’s what I suggest. If anyone charges you money to write a résumé, tell the person you will double the asking price after the résumé gets you an interview, let alone a job. Yes, you read that right. Tell the agency or individual you will pay contingent upon the résumé’s working for you.

If the agency truly believes the résumés it produces are as effective as it claims, then it should have no problem taking this deal.

Table of Contents

CONTENTS

Foreword by Dr. Phil McGraw

Acknowledgments

Preface The Top Ten (BIG) Mistakes of Résumé Writing

Chapter 1 Straight Talk About Your Résumé

(From a Guy Whose Living Depends on Using Them)

Chapter 2 Surprising Facts About Your Résumé Audience

Chapter 3 The Résumés 3,000 Hiring Authorities Want to See

Chapter 4 Key Features of the Most Effective Résumés Chapter 5 The Basic Résumé and Some Résumé Makeovers

Chapter 6 Sample Traditional Résumés Chapter 7 Nontraditional Résumés Chapter 8 E-Mailing Résumés, Cover Letters, and Attachments:

Increasing the Chances Your Résumé Will Get Read

Chapter 9 Leveraging Your Résumé

Chapter 10 How to Handle Common Résumé Problems

(Too Many Jobs, Employment Gaps, Changing Careers, Relocating, etc.)

Epilogue The Top Ten Rules (You Now Know) of Résumé Writing

Index

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