Weather on the Air: A History of Broadcast Meteorology
From low humor to high drama, TV weather reporting has encompassed an enormous range of styles and approaches, triggering chuckles, infuriating the masses, and at times even saving lives. In Weather on the Air,meteorologist and science journalist Robert Henson covers it all—the people, technology, science, and show business that combine to deliver the weather to the public each day.

            
The first comprehensive history of its kind, Weather on the Air explores the many forces that have shaped weather broadcasts over the years, including the long-term drive to professionalize weathercasting, the complex relations between government and private forecasters, and the effects of climate-change science and the Internet on today’s broadcasts. Dozens of photos and anecdotes accompany Henson’s more than two decades of research to document the evolution of weathercasts, from their primitive beginnings on the radio to the high-gloss, graphics-laden segments we watch on television every morning.

This engaging study will be an invaluable tool for students of broadcast meteorology and mass communication and an entertaining read for anyone fascinated by the public face of weather.

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Weather on the Air: A History of Broadcast Meteorology
From low humor to high drama, TV weather reporting has encompassed an enormous range of styles and approaches, triggering chuckles, infuriating the masses, and at times even saving lives. In Weather on the Air,meteorologist and science journalist Robert Henson covers it all—the people, technology, science, and show business that combine to deliver the weather to the public each day.

            
The first comprehensive history of its kind, Weather on the Air explores the many forces that have shaped weather broadcasts over the years, including the long-term drive to professionalize weathercasting, the complex relations between government and private forecasters, and the effects of climate-change science and the Internet on today’s broadcasts. Dozens of photos and anecdotes accompany Henson’s more than two decades of research to document the evolution of weathercasts, from their primitive beginnings on the radio to the high-gloss, graphics-laden segments we watch on television every morning.

This engaging study will be an invaluable tool for students of broadcast meteorology and mass communication and an entertaining read for anyone fascinated by the public face of weather.

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Weather on the Air: A History of Broadcast Meteorology

Weather on the Air: A History of Broadcast Meteorology

by Robert Henson
Weather on the Air: A History of Broadcast Meteorology

Weather on the Air: A History of Broadcast Meteorology

by Robert Henson

Hardcover(New Edition)

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Overview

From low humor to high drama, TV weather reporting has encompassed an enormous range of styles and approaches, triggering chuckles, infuriating the masses, and at times even saving lives. In Weather on the Air,meteorologist and science journalist Robert Henson covers it all—the people, technology, science, and show business that combine to deliver the weather to the public each day.

            
The first comprehensive history of its kind, Weather on the Air explores the many forces that have shaped weather broadcasts over the years, including the long-term drive to professionalize weathercasting, the complex relations between government and private forecasters, and the effects of climate-change science and the Internet on today’s broadcasts. Dozens of photos and anecdotes accompany Henson’s more than two decades of research to document the evolution of weathercasts, from their primitive beginnings on the radio to the high-gloss, graphics-laden segments we watch on television every morning.

This engaging study will be an invaluable tool for students of broadcast meteorology and mass communication and an entertaining read for anyone fascinated by the public face of weather.


Product Details

ISBN-13: 9781878220981
Publisher: American Meteorological Society
Publication date: 08/16/2010
Edition description: New Edition
Pages: 241
Product dimensions: 7.20(w) x 9.10(h) x 0.90(d)

About the Author

Robert Henson is a science writer at the National Center for Atmospheric Research and a contributing editor to Weatherwise Magazine. His other books include The Rough Guide to Weather and The Rough Guide to Climate Change.  

Table of Contents

Foreword ix

Preface xi

Photographs 114

1 "And Now, Your Forecast": A Whirlwind Tour through TV Weather History 1

2 The Big Picture: The When, Where, and Who of Weathercasting 23

3 The Invisible Weather Team: How Public and Private Meteorologists Shape the Weathercast 45

4 But Seriously . . . : Attitudes and Approaches to Conveying the Weather 65

5 Blue Skies and Green Screens: The Technical Side of Weathercasting 85

6 Breaking Through the Glass Map: Diversifying the Ranks of Weathercasters 109

7 Coast to Coast: The Nationwide Approach to Weathercasting 129

8 When Minutes Count: Getting the Word Out during Severe Weather 147

9 Voices of Weather: The Story of Radio Weathercasting 175

10 Cloudy and Warmer: Climate Change and Weathercasting 189

11 The Extended Outlook: Whither the Weathercast? 201

Notes 209

Index 235

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