A must-read for every service professional.
* What clients really want
* Under-promising and over-delivering
* How to run a new business meeting
* Value billing
* Raising your rates
* Partner...or not?
* Dealing with stress
In a simple and direct manner, using real-life stories -- and concise Matisms that focus those business lessons into practical tips -- Mat Tecosky shows you how to "know" your clients, grow your business, earn more and stress less.
"Concise, stimulating, and from the core of his personal experience, Mat Tecosky has delivered a highly useful treatment of the subject...a foundational stepping stone for anyone wanting to get a feel for what it takes, or who wants to refresh their holistic grasp of their service business approach." -Michael S. Thomas, MBA and entrepreneur
"Most informative. It is a wonderfully simple way to teach both new and experience people how to handle all the important issues in the service field." -Larry Friedman, retired attorney
"Are you a budding entrepreneur? In Marketing or Sales? A mentor in your company or to a friend or family member? Mat's basic logic ('listen, listen, listen') will fit into anyone's life...and some of his 'Maatisms' will become yours!!!" -Merle Holman, CEO Group Dynamics in Focus
