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Building Digital Culture: A Practical Guide to Successful Digital Transformation
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WINNER: 2018 Chartered Management Institute Management Book of the Year - Management Futures Category
Building Digital Culture aims to answer a simple question: How can organisations succeed when the environment they operate in is changing so quickly? The last thing businesses need today is a digital strategy. Instead, their strategy needs to be fit for our fast-changing digital world, where businesses have more data than they know what to do with, a media landscape that's exploded in size a...
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