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Data-Driven Customer Experience Transformation: Optimize Your Omnichannel Approach

By Mohamed Zaki
Paperback
$41.99
By Mohamed Zaki
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Looking to master customer experience strategy and drive consistent engagement across all channels?

Data—Driven Customer Experience Transformation is a practical and aspirational guide for mid—career professionals aiming to build credibility and lead impactful CX initiatives. Grounded in rigorous research from the Cambridge Service Alliance at the University of Cambridge by Mohamed Zaki, this book provides proven frameworks and actionable tools to help you design and optimize seamless experi...

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