Dear Client: This Book Will Teach You How to Get What You Want from Creative People

In a world where every business, brand, product, and service needs a strong visual identity, it's critical for clients and creative professionals to work together. And the key to success, as with any relationship, is communication. In Dear Client, award-winning graphic designer Bonnie Siegler offers an invaluable step-by-step guide to how to talk so creatives will listen, and how to listen when creatives talk.

Written as a series of 46 honest, friendly lessons-“Know What You Like,” “Decide W...