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It's on You: How Corporations and Behavioral Scientists Have Convinced Us That We're to Blame for Society's Deepest Problems

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Two leading behavioral scientists argue we should reject “nudge” policies and stop blaming personal failure for society's failures

"Excellent. A master class on how to blend individual psychology with institutions, so that people are encouraged to get involved and develop solutions to our urgent problems via the democratic process." --Daron Acemoglu, Nobel Laureate and author ofPower and Progress

Two decades ago, behavioral economics burst from academia to the halls of power, on both sides ...