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Misbelief: What Makes Rational People Believe Irrational Things
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Written with accessibility and humor, Dan Ariely nonetheless tackles a very serious subject — misinformation. With a background in behavioral sciences, this is the authority in the subject that we've needed to make sense of it all.
The renowned social scientist, professor, and bestselling author of Predictably Irrational delivers his most urgent and compelling book-an eye-opening exploration of the human side of the misinformation crisis-examining what drives otherwise rational people to adopt deeply irrational beliefs.
Misinformation affects all of us on a daily basis-from social media to larger political challenges, from casual conversations in supermarkets, to even our closest relationships. While we recognize the d...
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