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Operation Yao Ming: The Chinese Sports Empire, American Big Business, and the Making of an NBA Superstar

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The riveting story behind NBA giant Yao Ming, the ruthless Chinese sports machine that created him, and the East-West struggle over China’s most famous son.

The NBA’s 7‘6" All-Star Yao Ming has changed the face of basketball, revitalizing a league desperate for a new hero while becoming a multimillionaire pitchman for Reebok and McDonald’s. But his journey to America—like that of his forgotten foil, 7‘1" Wang Zhizhi—began long before he set foot on the world’s brightest athletic stage.

Operat...