Radical Product Thinking: The New Mindset for Innovating Smarter

Iteration rules product development, but it isn't enough to produce dramatic results. This book champions Radical Product Thinking, a systematic methodology for building visionary, game-changing products.


Iteration is highly overrated. It's driven by the belief that if we iterate long enough, we cannot fail to build products that will truly change the world; in reality, iterations are only as visionary as the underlying solutions being tested and refined. Without a clear vision and strategy ...