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Subscribed: Why the Subscription Model Will Be Your Company's Future - and What to Do About It

By Tien Tzuo, Gabe Weisert
eBook
$13.99
By Tien Tzuo, Gabe Weisert
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A USA Today bestseller! Companies like Netflix, Spotify, and Salesforce are just the tip of the iceberg for the subscription model. The real transformation--and the real opportunity--is just beginning.

Subscription companies are growing nine times faster than the S&P 500. Why? Because unlike product companies, subscription companies know their customers. A happy subscriber base is the ultimate economic moat.

Today's consumers prefer the advantages of access over the hassles of maintenance, f...

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