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Upside: Profiting from the Profound Demographic Shifts Ahead

By Kenneth W. Gronbach, M. J. Moye
Narrated by: Tom Parks
Unabridged — 7 hours, 43 minutes
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By Kenneth W. Gronbach, M. J. Moye
Narrated by: Tom Parks
Unabridged — 7 hours, 43 minutes
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Demographics not only define who we are, where we live, and how our numbers change. For those who can read beyond the raw figures, they open up hidden business opportunities that lie ahead.

What will happen when retiring Boomers free up jobs? How will Generation Y alter supermarkets? Which states will have the most dynamic workforces? Will American manufacturing rebound as Asia's population declines?

Upside puts this powerful yet little-understood science to work finding answers. Demographer ...