What Would Steve Jobs Do?: How the Steve Jobs Way Can Inspire Anyone to Think Differently and Win

What Would Steve Jobs Do? presents the six-part business model Jobs applied to make Apple the most valuable publicly traded manufacturing corporation in the world and the global model for business excellence. While the results of this model can be profound, each step is something you can easily focus on with clarity and purpose:



Customer-Understand your customers so well that you know what they want more than they do.



Vision-Don't stop thinking at "new product"; synthesize your ideas, product...