Walking the Talk: The Business Case for Sustainable Development / Edition 1

by Charles O. Holliday

Overview

Written by the CEOs of Shell, DuPont, and Anova, Walking the Talk: The Business Case for Sustainable Development is the most important book about corporate responsibility and yet it is written by business for business. For the first time anywhere, leading industrialists show than an integration of sustainable development goals -- economic growth, social justice and ecological balance -- into corporate strategy will provide lasting shareholder value and immediate bottom-line returns. Even more remarkably, the authors insist that a global partnership -- between governments, business, and civil society -- is essential, if moves towards globalization are to maximize opportunities for all -- especially the world's poor.

Product Details

ISBN-13:	2901576752349
Publication date:	08/16/2002
Pages:	288
Product dimensions:	6.00(w) x 1.25(h) x 9.00(d)

About the Author

Charles O. Holliday, Jr. is Chairman and CEO of DuPont. Holliday is an industrial engineer by training who, in his 30-year DuPont career, has touched virtually every aspect of the business - from fibers and chemicals to agricultural products and biotechnology. Holliday is a former chairman of the World Business Council for Sustainable Development.
Stephan Schmidheiny is Chairman of Anova Holding AG. A Swiss industrialist, Schmidheiny founded the Business Council for Sustainable Development after he was named Principal Advisor for Business and Industry to the secretary general of the 1992 'Earth Summit' in Rio. He was the principal author of Changing Course and is now the honorary chairman of the World Business Council for Sustainable Development.
Philip Watts is Chairman of the Committee of Managing Directors of The Royal Dutch/Shell Group of Companies and Chairman of the Shell Transport and Trading Company. He joined Shell in 1969 and has worked in Indonesia, the UK, Norway, and the Netherlands. Watts is the current chairman of the World Business Council for Sustainable Development and of the UK chapter of the International Chamber of Commerce.

Table of Contents

	Foreword	8
Part 1	The Foundation	11
	The business case for sustainable development	12
	Case Studies
1	Norsk Hydro: a business case for sustainable development	32
2	SC Johnson: sustainable communities	33
3	Shell: community development in Nigeria	34
4	MeadWestvaco: its Brazilian subsidiary Rigesa	36
5	Dow Jones Sustainability Indexes	37
Part 2	The Ten Building Blocks	39
1.	The market	40
2.	The right framework	58
	Case Studies
6	Business Council for Sustainable Development-Gulf of Mexico: Mississippi forests	80
7	Dow: SafeChem	81
3.	Eco-efficiency	83
	Case Studies
8	General Motors de Mexico: water conservation	96
9	Grupo Minetti: cement kiln technology in the disposal of industrial wastes	96
10	Norsk Hydro: aluminum recycling	97
11	BASF: an eco-efficiency tool	98
12	The Warehouse Group: new software for energy efficiency	98
13	CH2M HILL and Nike: eco-efficiency through supply-chain metrics	99
14	Cemento de EI Salvador: furnaces and forests	100
15	Fundacion Entorno: eco-efficiency kit	100
16	Tokyo Electric Power Company: eco-efficient energy	101
4.	Corporate social responsibility	103
	Case Studies
17	Severn Trent: Cromford Venture Center	115
18	Terranova: San Isidro development and training center	116
19	Companhia Vale do Rio Doce: Education on Rails	117
20	Holcim: the youth center	118
21	Adidas-Salomon: supply chain management	118
22	Western Power: the Greening Challenge	120
23	BC Hydro: aboriginal relations programs	121
24	Volkswagen: street children project	122
25	Eskom: HIV/AIDS program	122
26	Statoil: educating judges	123
5.	Learning to change	125
	Case Studies
27	Interface: a learning experience	142
28	Swiss Re: building sustainability know-how	144
29	Rio Tinto: Borax	145
30	Companhia Siderurgica de Tubarao: employee education programs	146
31	Sony: Green Management 2005	147
32	Suncor: valuing diversity	148
6.	From dialogue to partnerships	150
	Case Studies
33	The Global Reporting Initiative	163
34	Suez and CH2M HILL: partnerships for the provision of water	164
35	Aventis: partnerships for health	166
36	The Global Compact	167
37	Severn Trent: water for St Petersburg	169
38	Nestle: partners for a green supply chain	170
39	Rio Tinto: the Earthwatch partnership	171
40	Tokyo Electric Power Company: Office Neighborhood Association promotes recycling	172
7.	Informing and providing consumer choice	174
	Case Studies
41	Ontario Power Generation, BC Hydro, and Eskom: energy options	184
42	BP: local choice; global atmosphere	187
43	Detergent makers: Washright	187
44	Deloitte Touche Tohmatsu: helping consumers choose	189
45	Thailand Business Council for Sustainable Development: Green Label Scheme	190
46	Forestry certification: the need for mutual recognition	191
8.	Innovation	193
	Case Studies
47	Gerling: drinking water on Milos	210
48	DuPont: 'zero' targets driving innovation	211
49	Cargill Dow: NatureWorks	212
50	Conoco: carbon fibers	213
51	Toyota: hybrid technology	213
52	DaimlerChrysler: natural-fiber car components	215
53	Swiss Re: Eco-Portfolio	215
54	DaimlerChrysler, Shell, and Norsk Hydro: the Iceland experiment	216
9.	Reflecting the worth of the Earth	218
	Case Studies
55	Shell: the cost of carbon story	236
56	Ontario Power Generation: emission-reduction credits trading	237
57	International Emissions Trading Association	238
58	Climate Neutral Network	239
10.	Making markets work for all	241
	Case Studies
59	Aracruz: the Forestry Partners Program	256
60	Bayer: Integrated Crop Management in Brazil	257
61	BP Solar: rural development projects	258
62	Sustainable Community-Oriented Development Program: farmer-sized seed packs	260
63	DuPont Colombia: helping farmers succeed	261
64	Eskom's electrification program in South Africa	262
65	Deutsche Bank Microcredit Development Fund	263
66	Banco do Nordeste: new banking models for regional development	264
67	GrupoNueva and South African Breweries: practical solutions to retrenchment	265
	References	267
	WBCSD publications	275
	Abbreviations	277
	Index	279

Editorial Reviews

Swiss industrialist Stephan Schmidheiny, Charles O. Holliday (Chairman and CEO, DuPont) and Philip Watts (Chairman, Royal Dutch/Shell) argue that sustainable development is good for business. Drawing upon 67 business case studies from around the world, the authors present evidence that good corporate social and environmental performance benefits the bottom line as well as the planet. They also contend that globalization of the marketplace is the best path towards sustainable human progress. Annotation c. Book News, Inc., Portland, OR (booknews.com)

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