Title: 30-Second Politics: Political Advertising in the Eighties, Author: Montague Kern
Title: A New Beginning: A Textual Frame Analysis of the Political Campaign Film / Edition 1, Author: Joanne Morreale
Title: Advertising and Promotion / Edition 3, Author: Chris Hackley
Title: Air Wars: Television Advertising and Social Media in Election Campaigns, 1952-2016 / Edition 7, Author: Darrell M. West
Title: An Intimate Affair: Women, Lingerie, and Sexuality / Edition 1, Author: Jill Fields
Title: Brand Equity & Advertising: Advertising's Role in Building Strong Brands / Edition 1, Author: David A. Aaker
Title: Brand Power, Author: Paul Stobart
Title: Campaigning for Hearts and Minds: How Emotional Appeals in Political Ads Work / Edition 1, Author: Ted Brader
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Title: Communication in U.S. Elections: New Agendas / Edition 1, Author: Roderick P. Hart
Title: Designing Brand Experience: Creating Powerful Integrated Brand Solutions / Edition 1, Author: Robin Landa
Title: Designing Brand Identity: An Essential Guide for the Whole Branding Team / Edition 3, Author: Alina Wheeler
Title: Election Campaigning: The New Marketing of Politics / Edition 1, Author: Dennis Kavanagh
Title: Endless Propaganda: The Advertising of Public Goods / Edition 1, Author: Paul Rutherford
Title: Fashion Marketing and Communication: Theory and Practice Across the Fashion Industry / Edition 1, Author: Olga Mitterfellner
Title: Global Electioneering: Campaign Consulting, Communications, and Corporate Financing / Edition 1, Author: Gerald Sussman
Title: Going Dirty: The Art of Negative Campaigning / Edition 2, Author: David Mark
Title: Health Services and Health Hazards: The Employee's Need to Know: The Employee's Need to Know / Edition 1, Author: Richard H. Egdahl
Title: How to Use Advertising to Build Strong Brands / Edition 1, Author: John Philip Jones
Title: In Defense of Negativity: Attack Ads in Presidential Campaigns / Edition 1, Author: John G. Geer
Title: Lights, Camera, Campaign!: Media, Politics, and Political Advertising / Edition 1, Author: David A. Schultz

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